Responsibilities

• *Results across the book.* You are accountable for rankings, Map Pack visibility, AI visibility, organic leads, and client retention on every SEO account. You know which accounts are healthy and which are at risk before anyone asks.
• *Local SEO and Google Business Profiles.* GBP optimization, reviews, citations, service area strategy, and Map Pack performance. For our clients, this is where most of the leads come from.
• *Technical and on-page SEO.* Site audits, indexing issues, site structure, service pages, location pages, and internal linking. You diagnose problems from the data, not from guesses.
• *Content strategy.* Service and location pages, blog content, and topical coverage for each trade. You make sure content is built to rank and to convert.
• *AEO and GEO.* Homeowners are now asking AI assistants which contractor to call. You own how our clients show up there. That includes structuring content so AI tools can pull clear answers, building FAQ and service content around real customer questions, schema markup, entity and brand signals, reviews and citations that AI tools trust, and tracking how often our clients get mentioned or cited in AI answers. You keep our playbook current as these platforms change.
• *Team leadership.* You manage the SEO specialists and writers. You set the weekly rhythm, review work before it goes live, coach people when results slip, and make them better than they were when they got here.
• *Support for account managers.* When a client asks hard questions, you give the account team clear, plain-language explanations of what happened, why, and what we are doing about it.
• *Process and standards.* You keep our SEO SOPs current, set KPIs for each account, and make sure every account follows the same quality bar.

Requirements

• Agency experience is required.
• People management is required.
• AEO and GEO experience is required.
• Proven results. Be ready to show real examples of rankings, traffic, AI visibility, and lead growth you drove for clients.
• 5+ years of hands-on SEO experience
• Deep local SEO and Google Business Profile experience
• Technical SEO skills, including audits, indexing, and site structure
• Strong schema markup and structured data skills
• Experience tracking AI visibility, such as AI Overview appearances, brand mentions, and citations in AI assistants
• Experience with tools like Ahrefs, Semrush, Search Console, GA4, BrightLocal, and Screaming Frog

Preferred

• Home services experience (roofing, HVAC, plumbing, solar, electrical, pest, or similar)
• WordPress experience
• GoHighLevel or similar CRM experience
• Comfortable using AI tools in daily work

Benefits

• 401(k)
• Dental insurance
• Flexible schedule
• Health insurance
• Paid time off
• Vision insurance