Senior Retail Media Digital Specialist

Responsibilities

• Own the day-to-day execution, optimisation and performance of assigned retail media accounts, from hands-on builds and budget pacing to bid and structure management
• Investigate performance changes and opportunities, find the root cause, and advise clients on media planning and best practice across Amazon, Walmart and other networks
• Prepare performance updates and contribute to QBRs and strategic reviews
• Build custom analyses, reports and automations, including with generative AI tools, where the standard tools and templates fall short
• Coach Specialists, contribute to team playbooks, and partner with product, sales, technical account management and client services to surface client needs and market opportunities

Requirements

• Hands-on retail media management. You have built, run and optimised paid ecommerce campaigns, including Amazon Sponsored Products, Sponsored Brands and Sponsored Display, and can describe what you changed and what happened as a result.
• Analytical thinking. Root-cause analysis rather than surface reporting, and the judgement to tie metrics back to the client's business objectives rather than optimising to a single number.
• Data fluency. Confident with large datasets in Excel or similar tools.
• Client-facing communication. You explain a result and a recommendation clearly, in writing and verbally.
• Ownership and follow-through. You take problems to resolution and flag risks early.
• Curiosity about AI and automation. You use generative AI tools such as Claude to work faster and better.

Preferred

• Walmart Connect and DSP exposure, such as Amazon DSP or Walmart DSP
• AMC, including running and interpreting queries
• Other networks: Instacart, Target and Roundel Media Studio, Criteo, CitrusAd, Epsilon, Kroger Precision Marketing
• Agency-side background, and experience with Skai or a comparable platform
• Collaborating with a global team, both locally and virtually