Senior Publicist

San Diego, CA (On-site)

$21/hr – $24/hrSenior Level5+ years expFull time

Posted 4 hrs ago

Job Summary

Own and execute strategic public relations initiatives for multiple clients, from media pitching to earned coverage, while building and maintaining media relationships and coordinating proactive publicity opportunities.

  • Lead multi-client PR programs and secure earned media.
  • Pitch and place stories by building journalist relationships.
  • Collaborate with cross-functional teams to develop integrated opportunities and provide reporting.

Job Description

Responsibilities

  • Develop and execute strategic public relations initiatives for multiple clients.
  • Identify compelling, newsworthy angles within client businesses, industries and initiatives.
  • Personally pitch journalists, editors, producers, bloggers, influencers and other media contacts.
  • Build and maintain meaningful relationships with local, regional and national media.
  • Write and edit press releases, media pitches, talking points, media alerts, briefing documents, bylined articles and other PR materials.
  • Secure earned media coverage and proactively create opportunities rather than waiting for news to happen.
  • Develop targeted media lists and continually expand relevant media relationships.
  • Coordinate interviews, press conferences, media events, grand openings, announcements and other publicity opportunities.
  • Prepare clients and executives for interviews and media appearances.
  • Monitor news cycles, cultural conversations and industry trends to identify timely opportunities for clients.

Requirements

  • 5+ years of professional public relations experience , preferably within an advertising, marketing or PR agency.
  • Demonstrated success securing meaningful earned-media coverage.
  • Strong existing media relationships and the ability to develop new ones quickly.
  • Experience personally pitching media, not simply managing agencies or directing others who do.
  • Excellent writing, editing and storytelling abilities with strong command of AP Style.
  • Strong understanding of what makes something genuinely newsworthy.
  • Experience managing multiple clients, campaigns and deadlines simultaneously.
  • Experience working with consumer-facing brands and/or industries relevant to InnoVision’s client portfolio is highly preferred.
  • Experience with media monitoring, media databases and PR platforms such as Muck Rack or similar tools.
  • Strong client-facing communication and presentation skills.

Preferred

  • Experience working with consumer-facing brands and/or industries relevant to InnoVision’s client portfolio is highly preferred.
  • Bachelor’s degree in Public Relations, Journalism, Communications, Marketing or a related discipline preferred.
InnoVision Marketing Group logo

InnoVision Marketing Group

The magic happens when everyone sees the same vision and has the same goal. Yet, everything starts with an idea. So naturally, ideation, defined as the process of forming ideas or images, became essential to our company’s core competency, Marketing Ideation. Regardless of the size, scope or magnitude of a project or campaign, we demand it must have a big idea as its foundation. And we don’t build it until it does.We derive our inspiration for ideation from our client’s vision. We select the clients we work with as carefully as they select us. We choose to work for clients that have a vision, passion and a relentless desire to be the leader in their category by providing the best brand experience for their end user. Our goal is to get inside the mind of our clients and see their vision. Our commitment is to assist them in bringing their vision to fruition by understanding their brand, their end users and their goals. We then go to work and make it our mission to develop strategies and plans that are innovative, different and consistent. It’s what makes the magic, but we have another name for it. We like to call it results.

Founded in 2012
San Diego, California, USA
54 employees (23 in marketing)

Salaries

Posted range

$21/hr – $24/hr

Taken straight from the job posting.

See all InnoVision Marketing Group salaries

Marketing Team

Marketing Team Size
18 (33% of company)
Median Career Experience
12 years
Median Tenure
2.8 years
Marketing Roles Posted (Last 30 Days)
5

Traffic Signals

Monthly Visitors
1.7K
Traffic Source Mix
Search
26%
Direct
54.4%
Referral
5.8%
Social
12.9%
Paid
0.9%

Headcount Trend

Current headcount: ~54
InnoVision Marketing Group logo

Senior Publicist

InnoVision Marketing Group · San Diego, CA · On-site