Lead end-to-end production and talent campaigns across TV, digital, and influencer activations, coordinating multi-agency partners and risk-managed delivery.

• Own the full project lifecycle for assigned campaigns — from initial brief and creative development through production, trafficking, launch, and post-campaign reporting — serving as the single thread of accountability across all workstreams.
• Own end-to-end project management for our celebrity campaign with Reba McEntire and integrated consumer campaigns with our Agency of Record and/or various agency partners.
• Partner with production teams and agency partners across TV/Film shoots, digital video, photography, print, OOH, social content, and experiential activations — bringing the organizational rigor that keeps work moving efficiently and the brand standard high.
• Build and maintain work-back schedules, production timelines, budget trackers, and delivery frameworks that create clarity without slowing teams down.
• Manage vendor relationships, production budgets, and resource allocation across shoots, post-production, and asset delivery.
• Anticipate bottlenecks and creative roadblocks — and solve them before they become problems.
• Lead the end-to-end delivery of celebrity/talent-led campaigns: talent brief development, scouting/selection, contract negotiation and execution, production coordination, channel activation (TV/CTV, digital, social, OOH, creator/influencer), monitoring, and optimization.
• Coordinate talent logistics, approvals, and deliverables for the Reba McEntire partnership and other celebrity/influencer activations.
• Manage talent contract requirements, usage rights, clearances, and compliance in partnership with Legal and Finance.
• Own talent campaign calendars, activation plans, and performance tracking to ensure ROI and brand alignment.

Requirements

• 5+ years of experience in campaign project management, creative production, or agency traffic/production roles
• Deep production fluency across TV/film, digital video, photography, print, OOH, and social content
• Proven ability to manage high-volume, high-variety creative work end-to-end — from inception and brief development through production, delivery, and performance measurement — across multiple campaigns, channels, and stakeholders simultaneously
• Experience managing celebrity, talent, or influencer campaigns — including contract coordination, approvals, and activation
• Strong agency partnership skills — you know how to brief, push, partner, and get the best work out of external creative teams
• Excellent stakeholder management across Creative, Strategy, Media, Legal, Finance, and executive leadership
• Comfort with ambiguity and fast-changing priorities — you bring calm and structure to chaos
• Experience with project management tools (Asana, Airtable, Smartsheet, Monday) and production platforms ( Frame.io , Wrike, etc.)
• Budget recommendation skills: forecasting, tracking, variance analysis, and tradeoff decision-making
• A mindset that process exists to protect creativity — not control it
• Bachelor’s degree or equivalent experience preferred; advanced degree is a plus

Benefits

• Inclusive and Competitive medical, Rx, dental, and vision coverage
• Family forming benefits
• 13 Paid Holidays
• Flexible Time Off
• 8 hours of paid Volunteer Time off
• Immediate eligibility into Company 401(k) plan with 3.5% company match
• Tuition Reimbursement program for degreed and non-degreed programs
• 1:1 personalized Financial Planning Sessions
• Student Debt Retirement Savings Match program
• Free snacks and refreshments in each office location