Senior Program Director

New York City, NY (Hybrid)

$75K/yr – $180K/yrSenior Level8+ years expFull time

Posted 1 day ago

Job Summary

You will lead a cross-functional CX and DTC program, partnering with senior stakeholders to drive product strategy, delivery governance, and program operations across multiple agile teams.

Job Description

Responsibilities

  • People & Team Leadership | Partner directly with senior client stakeholders and agency leadership to serve as the strategic and operational lead for the CX & DTC workstreams. Lead, inspire, and mentor a dedicated program delivery pod, while orchestrating cross-functional teams spanning experience strategy, UX/UI, technical architecture, engineering, and partner agencies.
  • Operating Model & Process | Establish the foundational operational readiness framework for the engagement. In the early phases, you will map end-to-end processes, cross-functional stakeholders, workflows, and RACI models to define ways of working and team governance. Own program-level RAID logs, dependency management, milestone tracking, and cross-workstream coordination across agile release trains.
  • Product & CX Delivery | Operate with a DTC digital commerce product owner mindset. Champion the customer experience strategy from concept through activation, ensuring that consumer journeys (education, qualification/intake, transaction mechanics, and fulfillment touchpoints) translate seamlessly into technical user stories, backlog prioritization, and site architecture.
  • Agile Governance & Delivery | Lead and facilitate structured agile ceremonies, cross-team sprint cadences, and Program Increment (PI) planning sessions across multiple technology, design, and commercial workstreams. Leverage tools like Jira, Confluence, Monday.com, and Figma to maintain unified delivery visibility, transparent communications, and velocity.
  • Commercials & Program Governance | Manage workstream scope, deliverables, and resource allocation across an enterprise-level multi-million-dollar program budget. Partner with account and finance leads to monitor staffing plans, utilization, burn rates, and statement of work (SOW) compliance, proactively mitigating delivery risks.

Requirements

  • 8-10+ years of progressive program management, PMO leadership, and digital product/commerce delivery experience, ideally within a premier digital consultancy, interactive agency, or high-growth D2C product company.
  • Demonstrated track record of delivering direct-to-consumer (DTC) digital commerce platforms, with deep familiarity with user qualification/intake journeys, transaction flows, and backend platform integrations.
  • Strong digital product ownership skillset, including site hierarchy/architecture, journey mapping, backlog grooming, and requirement gathering.
  • Expertise in Agile delivery methodologies and frameworks (Scrum, Kanban, and SAFe), with proven experience facilitating large-scale Program Increment (PI) planning and multi-team dependency mapping.
  • Advanced proficiency with modern delivery and design collaboration tools: Jira, Confluence, Monday.com, Figma, and Smartsheet.
  • Exceptional client-facing leadership and executive communication skills, including the ability to structure compelling presentation decks, lead governance workshops, and manage executive stakeholders.
  • Healthcare, life sciences, or telehealth/digital pharmacy experience is a plus, but not required; deep consumer commerce and digital platform delivery expertise is the primary requirement.

Preferred

  • Healthcare, life sciences, or telehealth/digital pharmacy experience is a plus.

Benefits

  • Passionate, driven people: We champion a culture of people who do extraordinary work.
  • Consciously cultivated culture: We aim to embody the behaviors to build an inclusive community that is in it together, bringing both positivity and active listening into the workplace as we simultaneously strive to empower creative bravery.
  • Competitive benefits: What we offer full-time hires ranges from the full spectrum of group health coverage options (medical, dental, vision) to a generous 401k match (100% dollar-for-dollar match, up to 5% of salary contribution), and a variety of paid time off offerings that reflect our investment in all aspects of your overall life balance and wellness.
  • Growth-minded opportunities: We aim to nurture a culture of real-time feedback, a growth-oriented mindset, and plenty of training opportunities through VML and WPP so you can continue to grow personally and professionally.
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VML HEALTH

VML is a leading creative company that combines brand experience, customer experience, and commerce, to create connected brands that drive growth. VML is celebrated for its innovative and award-winning work with blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Intel, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester WaveTM Reports, which name WPP a “Leader” in Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML’s specialist health network, VML Health, is one of the world’s largest and most awarded health agencies. VML’s global network is powered by 28,000 talented people across 60-plus markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney. VML is a WPP agency (NYSE: WPP). For more information, please visit www.vml.com, and follow along on Instagram, LinkedIn, and X. #WeAreVML

652 employees (226 in marketing)

Salaries

Posted range

$75K/yr – $180K/yr

Taken straight from the job posting.

See all VML HEALTH salaries

Marketing Team

Marketing Team Size
121 (19% of company)
Median Career Experience
8.5 years
Median Tenure
3.3 years
Marketing Roles Posted (Last 30 Days)
2

Traffic Signals

Monthly Visitors
279.9K
Traffic Source Mix
Search
42.8%
Direct
42.1%
Referral
8.4%
Social
5.5%
Paid
0.9%

Headcount Trend

Current headcount: ~652
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Senior Program Director

VML HEALTH · New York City, NY · Hybrid