Responsibilities

• Drive go-to-market (GTM) strategies that deliver on business goals by solving customer problems and translating insights into executable plans.
• Quickly develop deep product expertise and understanding of customer workflows, partnering with Product to influence roadmap and feature development.
• Serve as a customer champion, turning insights about needs, journeys, and segments into messaging and programs that resonate.
• Lead audience segmentation, positioning, and messaging, creating compelling product narratives that guide all GTM efforts.
• Own GTM leadership, aligning cross-functional stakeholders, securing resources, and supporting effective launches.
• Manage end-to-end projects, ensuring alignment and execution across highly matrixed teams.
• Partner with Sales to deliver enablement content, tools, and processes that drive adoption, address competition, and support new capabilities.