Senior Product Marketing Manager

USA (Remote)

$120K/yr – $140K/yrSenior Level7+ years expSalaried Ft

Posted 3 hrs ago

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Job Summary

Own the messaging and go-to-market for the Managed Cloud portfolio, lead launches, and enable sales across cross-functional teams to drive adoption and revenue.

  • Define buyer personas and competitive positioning to inform messaging.
  • Develop sales enablement materials and customer-facing copy.
  • Partner with Product, Sales, Demand Gen, and Revenue Ops to support launches and campaigns.

Job Description

Responsibilities

  • Own messaging, positioning, and go-to-market strategy for the Managed Cloud portfolio.
  • Lead go-to-market execution for new products and features, including launch planning, enablement, and commercialization readiness.
  • Translate technical capabilities into clear business value for owners, IT generalists, finance leads, and compliance stakeholders.
  • Develop buyer personas, competitive positioning, sales enablement materials, and customer-facing messaging.
  • Work with demand marketing to drive pipeline and new product revenue for the portfolio.
  • Build scalable sales enablement programs, including training, objection handling, and competitive intelligence resources.
  • Own competitive and displacement positioning. We win on ownership and accountability, not feature checklists or price.
  • Drive customer research, market analysis, and win/loss programs to inform positioning, roadmap priorities, and competitive strategy.
  • Build value messaging that survives a CFO, including cost of ownership and cost of downtime.
  • Partner cross-functionally with Product, Sales, Demand Generation, Customer Success, and Revenue Operations to support launches, campaigns, and revenue initiatives.

Requirements

  • 7+ years of Product Marketing experience within B2B Infrastructure, Cloud, Hosting, Managed Services, or Enterprise SaaS environments.
  • Prior experience mentoring Product Marketing professionals and cross-functional initiatives.
  • Strong understanding of infrastructure technologies such as Bare Metal, Kubernetes, virtualisation, cloud platforms, and managed hosting.
  • Proven experience supporting Sales-Led Go-to-Market (GTM) motions and revenue-focused organisations.
  • Demonstrated success developing positioning, enablement programs, and customer-centric messaging that drives adoption and revenue impact.
  • Strong financial and business acumen, including experience building ROI or TCO-based value messaging.
  • Exceptional communication, storytelling, and presentation skills with the ability to simplify technical concepts for business audiences.
  • Experience conducting customer interviews, Win/Loss analysis, and market research to shape strategy and positioning.
  • Strong leadership, organisational, and project management skills with the ability to manage multiple priorities in a fast-paced environment.
  • Helpful, not required: experience selling to companies without dedicated IT, competitive migration and displacement plays, regulated buyers in healthcare or financial services, channel and technology advisor motions, and a formal sales qualification methodology such as MEDDPICC.

Preferred

  • You have strong product marketing and go-to-market experience in a B2B technology environment, especially within complex or regulated industries.
  • You are curious about technical detail, and you have the ability to turn a complex solution into clear, useful and engaging messaging.
  • You are someone that enjoys hands-on and practical work, comfortable creating useful work rather than only setting the strategy.
  • You are a commercially minded person who drives business growth by aligning strategic messaging and sales enablement support to accelerate pipeline velocity, improve conversion rates, and expand customer growth.
  • You collaborate well across product, sales, marketing and customer-facing teams.
  • You are comfortable working in a fast-paced environment. Our speed and scalability are part of our business identity and rapid growth.
  • You need to be able to act and think on your feet as well as embrace a level of uncertainty.
  • You are curious about how AI is changing product marketing, including how teams enable sales, share internal knowledge, understand competitors and show up in buyer research journeys.
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Nexcess

3.5 Glassdoor

Nexcess is the best place to build your business online. Optimized for your hosting and solution needs, we provide a managed hosting infrastructure, curated tools, and a team of experts that make it easy to build, manage, and grow your business online. Serving SMBs and the designers, developers, and agencies who create for them for more than 22 years, we provide a fully managed, high-performance cloud solution built to optimize WordPress, WooCommerce, and Magento sites and stores.Nexcess holds data centers worldwide that deliver performance, reliability, auto-scaling, and management control through our best-in-class open stack cloud platform. As a point of pride, Magento was invented on Nexcess servers.Nexcess is a brand within the CloudOne Digital portfolio of Cloud capabilities owned by One Equity Partners. CloudOne Digital is an innovative portfolio of cloud-based solutions focused on the needs of online businesses. Offering best-in-class infrastructure and cloud capabilities spanning the needs of small entrepreneurs, small and midsize businesses, and midmarket enterprise workloads – all with the support online businesses need to grow and succeed. For more information, visit cloudonedigital.com.

Founded in 2000
Southfield, Michigan, USA
53 employees (5 in marketing)
65% recommend to a friend
100% CEO approval

Traffic Signals

Monthly Visitors
70.9K
Monthly Google Ads Budget
$15.8K
Traffic Source Mix
Search
26.1%
Direct
61.1%
Referral
10.9%
Social
1.2%
Paid
0.7%

Headcount Trend

Current headcount: ~54

Marketing Team

Marketing Team Size
4 (8% of company)
Median Tenure
0.9 years
Marketing Roles Posted (Last 30 Days)
1

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