Responsibilities

• Lead strategic initiatives that use audience, customer, market, and business insights to shape engagement strategies and advance Commercial Cloud & AI priorities.
• Translate technical audience and customer insights into compelling audience strategies, narratives, customer stories, and experiences that build trust, strengthen technical confidence, and influence decision-making.
• Define and evolve the Experience Center content and engagement model, using audience insights, customer feedback, and business priorities to improve customer experiences and accelerate business outcomes.
• Develop and scale customer advocacy and proof by identifying high-impact customer stories and creating opportunities to activate them across experiences, events, content, and other marketing channels.
• Partner across Product Marketing, Engineering, Customer Success, Analyst Relations, Public Relations, Brand, Communications, Events & Experiences, and field organizations to connect audience strategy, customer insight, and business priorities.
• Influence senior stakeholders and lead complex, cross-functional initiatives spanning technical audience engagement, customer advocacy, storytelling, and customer experiences.
• Build scalable frameworks, operating models, and best practices that strengthen how Microsoft understands, engages, and creates value for technical audiences and customers.
• Define success measures and use audience, customer, and business insights to optimize programs, inform investment decisions, and demonstrate measurable impact.

Requirements

• Master's Degree in in Marketing, Computer Science, Business or related field AND 3+ years experience in business OR Bachelor's Degree in Marketing, Computer Science, Business or related field AND 5+ years experience in business OR equivalent experience.
• Experience defining strategy and leading complex, cross-functional initiatives across multiple teams or organizations.
• Experience translating audience, customer, market, or business insights into marketing strategies, customer experiences, or business recommendations.
• Experience developing audience engagement, customer advocacy, customer storytelling, or customer experience initiatives.
• Demonstrated ability to influence senior stakeholders, establish shared priorities, and lead through influence in complex, matrixed organizations.
• Experience building and scaling programs, frameworks, operating models, or organizational capabilities.
• Communication, analytical, and presentation skills, with the ability to translate complex concepts for business, technical, and executive audiences.

Preferred

• Experience in enterprise technology, AI, cloud, data, security, developer technologies, or related markets.
• Experience developing marketing strategies, narratives, customer proof, or engagement experiences for technical audiences.
• Experience translating complex technical capabilities and customer scenarios into clear, credible audience narratives and customer stories.
• Experience leading strategic customer engagement initiatives such as flagship experiences, executive engagement programs, technical communities, events, or customer experience centers.
• Experience using audience, customer, market, and performance insights to inform strategy, investment priorities, and measurable business outcomes.
• Business acumen and demonstrated ability to connect marketing strategy and customer engagement to broader organizational priorities.