Senior Product Marketing Manager, M-Files AI Platform & Cloud (Remote, Bay Area)

San Francisco, CA (Remote)

$130K/yr – $140K/yrSenior Level8+ years expFull time

Posted 9 days ago

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Job Summary

Own and refine the overarching AI platform story and drive cross-functional platform launches and messaging.

  • Own platform messaging across marketing, enablement, and sales
  • Lead cross-functional launches for AI and cloud platform enhancements
  • Provide actionable insights to Sales, Product, and Executive teams

Job Description

Responsibilities

  • Own and refine the overarching AI platform story, with special emphasis on context-first document management, AI and agentic automations, scalability, security, and extensibility.
  • Define differentiated messaging and value propositions for platform capabilities across personas and industries.
  • Define differentiated FedRAMP messaging and value propositions for platform capabilities across personas and industries while supporting related content programs.
  • Ensure consistency and clarity of AI platform-level messaging across all marketing, enablement, and sales touchpoints.
  • Lead platform feature releases, orchestrating cross-functional launch strategies for AI, cloud, and core platform enhancements.
  • Partner with Product Management to influence roadmap decisions based on market opportunity, customer needs, and competitive insights.
  • Drive content strategy for platform launches, including pitch decks, solution briefs, whitepapers, demos, customer stories, webpages, and sales tools.
  • Own competitive and market intelligence for platform-level capabilities, especially in AI-driven information management and cloud content services.
  • Identify market trends, customer pain points, and emerging competitors to guide product and GTM strategy.
  • Deliver actionable insights to Sales, Product, and Executive teams.

Requirements

  • Bachelor's degree in Marketing, Business, Communications, or a related field, or an equivalent combination of education and relevant professional experience
  • 8+ years of product marketing experience in B2B enterprise SaaS
  • Demonstrated experience marketing AI platforms and cloud technologies
  • Experience positioning solutions within FedRAMP or other regulated government environments
  • Experience leading cross-functional product launches from strategy through execution
  • Demonstrated ability to lead cross-functional product marketing initiatives and influence senior stakeholders without direct authority
  • Strong AI acumen and domain expertise with an understanding of enterprise buyer personas, value-based messaging, and B2B SaaS go-to-market motions
  • Proven experience developing positioning and messaging for successful cross-functional product launches
  • Excellent communication, storytelling, and executive presentation skills
  • Experience presenting at webinars, conferences, analyst briefings, podcasts, customer events, and product demonstrations

Preferred

  • Experience in content management, information management, workflow automation, enterprise content management (ECM), or knowledge management markets.
  • Experience partnering closely with Product Management teams in a fast-paced technical environment.
  • Experience supporting global sales organizations and partner ecosystems.
  • Experience recording product demonstrations or creating video-based customer enablement content

Benefits

  • As a remote enabled company our employees enjoy the flexibility to establish their own life/work balance
  • 10 paid holidays annually
  • Unlimited PTO
  • Matching 401K Plan (25% of employees' contribution up to the IRS max)
  • Health insurance (PPO and HDHP/HSA plans offered) - Cigna
  • Dental insurance
  • Vision insurance
  • Life insurance (1x employee salary)
  • Short-term disability (employer paid)
  • Long-term disability (employer paid)
M-Files logo

M-Files

4.3 Glassdoor

M-Files is the leading document management platform for knowledge work automation. With the M-Files platform, knowledge workers can find information faster, work smarter, and achieve more. M-Files features an innovative metadata-driven architecture, embedded workflow engine, and advanced artificial intelligence. This enables customers to eliminate information chaos, improve process efficiency, and automate security and compliance.We help knowledge workers to work smarter.

Founded in 2002
Austin, Texas, USA
755 employees (64 in marketing)
86% recommend to a friend
96% CEO approval

Traffic Signals

Monthly Visitors
372.8K
Monthly Google Ads Budget
$82.6K
Traffic Source Mix
Search
29%
Direct
62.7%
Referral
6.3%
Social
1.3%
Paid
0.6%

Headcount Trend

Current headcount: ~760

Marketing Team

Marketing Team Size
48 (6% of company)
Median Career Experience
22 years
Median Tenure
1.9 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$158.7M
Last Raise
$81.8M
Series C, 5 years ago

Funding History

  • Jan 2021
    Series C • $81.8M
  • Jul 2018
    Debt Financing • $31.7M
  • Mar 2016
    Series B • $37.3M

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