Senior Product Marketing Manager II

San Francisco, CA (Hybrid)

$137K/yr – $171K/yrSenior Level6+ years exp

Posted 3 days ago

Job Summary

Own the go-to-market narrative for the AI-Native Cloud across ICP, enablement, storytelling, and launches, coordinating cross-functional teams to drive category leadership and consistent customer-facing narratives.

  • Own ICP and differentiation narrative and keep it current as learning happens.
  • Lead cross-functional launches and sales enablement to ensure practical, reusable assets.

Job Description

Responsibilities

  • Sharpen the ICP and positioning for the AI-Native Cloud. Own the iterative ICP one-pager and the differentiation narrative, and keep both current as we learn from the field.
  • Lead sales enablement for the AI-Native Cloud. Build the pitch deck, talk tracks, battlecards, objection handling, and discovery guides that Account Executives, Solutions Architects, and TAMs actually use. Partner with revenue enablement on rollout, training cadence, and feedback loops.
  • Shape how the AI-Native Cloud shows up on the web. Drive positioning and messaging on layer pages, product pages, and customer story pages, in close partnership with the web team.
  • Turn customer outcomes into stories that travel. Lead customer storytelling end to end: interviews, case studies, joint announcements, and the supporting content that lets sales, web, and PR all use the same story without re-creating it.
  • Drive thought leadership for executive voices. Partner with the CEO, CPTO, and product leaders on bylines, keynote narratives, and external moments that build category leadership in the inference era.
  • Run launches as a system. Orchestrate cross-functional launches across product, engineering, sales, partnerships, comms, and creative. Define the goal, the three things we want the market to take away, the audience, and the success measures. Hold the bar on consistency and reuse across surfaces.
  • Keep the corporate narrative tight. Be the connective tissue between product launches and the through-line story we are telling about the AI-Native Cloud, so every launch reinforces the bigger arc.
  • Operate with high judgment in ambiguity. Pick the few things that matter, push back on the things that do not, and bring frameworks to a fast-moving environment.

Requirements

  • 6+ years in B2B product marketing, with at least some of that time marketing to developers, technical buyers, or platform/infrastructure audiences.
  • A strong storyteller and writer. You can take messy product, sales, and customer inputs and turn them into a sharp narrative with a clear point of view. Portfolio or writing samples welcome.
  • Sales enablement chops. You have built pitch decks, ICP work, and enablement that reps actually used and that moved deals. You know the difference between a deck PMM made and a deck sales actually presents.
  • Customer storytelling experience. You have run end-to-end customer story programs (interviews, case studies, video, joint PR) and know how to get real outcomes out of customers without it feeling like a marketing favor.
  • Comfort with technical products. You do not need to write code, but you can hold your own in a conversation with PMs and engineers, ask sharp product questions, and translate technical capability into customer value.
  • AI-native fluency. You use AI tools in your own workflow and have a working understanding of the inference and agentic landscape (models, inference, RAG, agents, the major frameworks). You will not be the deepest technical voice on the team, but you should be conversant.
  • A doer. This is a small team in a fast-moving market. We need someone who runs the play, not someone waiting for the play to be handed to them.
  • Cross-functional gravity. You build trust with product, sales, engineering, and customers quickly. You can influence without authority and bring people along.

Preferred

  • Experience marketing developer platforms, cloud infrastructure, or AI/ML products.
  • Background partnering closely with sales leadership in a high-growth or repositioning environment.
  • Experience contributing to a corporate narrative or category-defining moment.
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DigitalOcean

3.7 Glassdoor

DigitalOcean simplifies cloud computing so businesses can spend more time creating software that changes the world. With its mission-critical infrastructure and fully managed offerings, DigitalOcean helps developers at startups and growing digital businesses rapidly build, deploy and scale, whether creating a digital presence or building digital products. DigitalOcean combines the power of simplicity, security, community and customer support so customers can spend less time managing their infrastructure and more time building innovative applications that drive business growth.

Founded in 2012
Broomfield, Colorado, USA
2.3K employees (514 in marketing)
70% recommend to a friend
39% CEO approval

Salaries

Posted range

$137K/yr – $171K/yr

Taken straight from the job posting.

See all DigitalOcean salaries

Funding

Total Funding
$1.9B
Last Raise
$625M
Post IPO Debt, 7 months ago

Funding History

  • Aug 2025
    Post IPO Debt • $625M
  • May 2025
    Post IPO Debt • $800M
  • Sep 2021
    Post IPO Equity • $34.9M

Traffic Signals

Monthly Visitors
3.7M
Monthly Google Ads Budget
$125.2K
Traffic Source Mix
Search
49.7%
Direct
43.7%
Referral
5.1%
Social
0.6%
Paid
0.9%

Headcount Trend

Current headcount: ~2.3K

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Senior Product Marketing Manager II

DigitalOcean · San Francisco, CA · Hybrid