Senior Product Marketing Manager, FinOps for AI Go-to-Market

Responsibilities

• Build the market: Make FinOps for AI the story customers find and believe.
• Own the FinOps for AI go-to-market and the Plan, Manage, Optimize customer journey, consistent everywhere the story appears.
• - Run it through the team's modern marketing engine: customer proof and advocacy, influencer and community voices, events, social, the FinOps for AI destination on microsoft.com, and in-product moments.
• - Create and read customer signals, then put budget and effort behind what performs.
• - Build the evidence: customer outcomes, practitioner guidance, third-party validation, and product adoption results.
• - Develop messaging and go-to-market strategies around AI tokenomics, helping customers connect AI consumption, cost optimization, and business value through a FinOps lens.
• Arm the field and partners.
• - Make FinOps for AI the conversation sellers and partners have with customers.
• - Develop the partner strategy: which partner types and motions matter, what partners need from Microsoft to sell and deliver FinOps for AI, and how partner activity is measured.
• - Land FinOps for AI with field-facing teams through readiness, discovery conversations, and feedback loops with sales leadership across Microsoft's cloud and AI solution areas.

Requirements

• Master's Degree in in Marketing, Communications, Business or related field AND 3+ years experience in product marketing, integrated marketing, go-to-market, or a related discipline
• OR Bachelor's Degree in Marketing, Communications, Business or related field AND 5+ years experience in product marketing, integrated marketing, go-to-market, or a related discipline
• OR equivalent experience.

Preferred

• Master's Degree in Marketing, Communications, Business or related field AND 6+ years experience in product marketing, go-to-market, or a related discipline
• OR Bachelor's Degree in Marketing, Communications, Business or related field AND 8+ years experience in product marketing, integrated marketing, go-to-market, or a related discipline
• End-to-end go-to-market or integrated campaign and can show the results in engagement, pipeline, or product usage.
• Experience building or owning customer-facing content programs: A web destination is one example; guidance, customer proof, and enablement content programs count too.
• Experience landing a go-to-market with sales, customer success, or partner organizations, such as field readiness, partner programs, or channel marketing.
• Track record of influencing across organizational boundaries where ownership was unclear or contested.
• Experience writing customer-facing content
• Familiarity with cloud cost management, FinOps practices, or cloud pricing and consumption models.
• Experience running signal-driven or evidence-led marketing, such as customer advocacy, influencer, or community programs.
• Experience building a narrative for a defined audience or industry and landing it through events, sales, and partners.

Benefits

• Certain roles may be eligible for benefits and other compensation.
• Find additional benefits and pay information here: https://careers.microsoft.com/us/en/us-corporate-pay