Senior Product Marketing Manager

USA (Hybrid)

$145K/yr – $160K/yrSenior Level6+ years expFull time

Posted 1 day ago

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Job Summary

Own and evolve messaging and go-to-market enablement for product and solution launches, including storytelling, sales collateral, customer case programs, and competitive intelligence.

Coordinate across Sales, Product, and Customer Success to ensure consistent narratives
Translate market insights into customer-centric positioning and enablement materials

Job Description

Responsibilities

Positioning & Messaging
- Own and evolve company, product, and solution messaging frameworks that ladder up to Bridge’s master narrative
- Create differentiated positioning that clearly communicates BRIDGE's value in the market
- Translate complex technical capabilities into compelling customer benefits
- Maintain messaging frameworks and narrative consistency across all channels
Sales Enablement
- Partner closely with sales leadership to improve go-to-market effectiveness
- Create and maintain sales decks, one-pagers, battlecards, and objection-handling materials
- Develop industry, vertical, and audience-specific messaging
- Lead key customer and prospect presentations

Requirements

6-10+ years of product marketing, solutions marketing, or go-to-market experience
Experience in adtech, martech, media, data, measurement, identity, or adjacent technology sectors
Proven track record of owning and executing successful product or solution launches end-to-end
Experience translating market research and customer insights into go-to-market strategy
Exceptional written and verbal communication skills
Strong storytelling and presentation development capabilities
Experience creating sales enablement materials and supporting revenue teams
Ability to synthesize complex concepts into clear, customer-centric narratives
Comfortable operating in a fast-paced, evolving organization
Proven ability to influence cross-functional stakeholders

Benefits

Health & Wellness — Medical, dental, and vision coverage for you and your dependents, with multiple plan options to fit your needs. Telehealth access included.
Financial Protection — Life insurance, long-term disability, flexible spending and health savings account options, and supplemental insurance coverage.
Savings & Retirement — 401(k) with company match to help you build long-term financial security.
Time Off — Flexible PTO, sick time from day one, paid holidays, and paid short-term disability and parental leave options.
Support & Extras — Employee Assistance Program (EAP) with free counseling and work-life resources, legal services, pet insurance and discount plans, and access to an employee discount center.
Benefits described above are subject to change. Official plan documents govern all coverage details and eligibility requirements.

BRIDGE

Bridge is a learning management system designed to make training easy and effective. With a user-friendly interface, simple course creation, mobile app and clear reporting, Bridge helps companies deliver and track training effortlessly. But Bridge goes far beyond what a typical LMS can do, with powerful skills management tools to help develop your employees.Get insight into the skills your team has, what they need, and how proficient they are. Plus, 150 ready-made courses from Skillsoft, a global leader in digital learning, are bundled into your learning library. These expert-led, research-backed courses are recognized by top certification bodies, giving your team the skills they need to succeed.With Bridge, you can: - Align skills across your organization with an AI-powered skills taxonomy fueled by real-time labor market data. - Measure skills coverage and spot gaps faster with peer feedback and analytics that give managers a complete skills picture.- Drive growth with personalized development plans that focus on building the skills that matter most.- Jump start skills development with 150 ready-made courses from Skillsoft, a global leader in digital learning. These courses are already tagged with skills, making it faster and easier for learners to find the training they need.- Show employees possible career moves and what skills and learning opportunities will get them there.- Connect people with mentors through skills communities.- AI‐generated course summaries give you sharper skills tagging so learners get smarter recommendations.- Track learning progress and measure skill coverage across the whole organization.

Founded in 2008

Salt Lake City, Utah, USA

138 employees (12 in marketing)

www.getbridge.com