Senior Product Manager Franchise Marketing

Cambridge, MA (On-site)

$122K/yr – $177K/yrSenior Level3+ years expFull time

Posted 3 days ago

Job Summary

Own end-to-end account planning across field teams, driving cross-brand initiatives and coordinating congress content to communicate portfolio value.

  • Collaborates with Sales, Market Access, and Medical Affairs to align on brand priorities
  • Manages content development timelines and cross-functional reviews to ensure timely, compliant delivery

Job Description

Responsibilities

  • Account Planning Execution with Cross-Functional Field Teams
  • Implement the account planning strategy set forth by the Head of Franchise Marketing
  • Support cross-functional account planning execution by collaborating with field teams (Sales, Market Access) to develop and implement account-level initiatives across brands
  • Facilitate communication and planning sessions between marketing and field teams to ensure seamless account-level execution and alignment on brand priorities
  • Assist in tracking account-level performance metrics and share insights with cross-functional partners to optimize execution
  • Ensure account planning initiatives are informed by influence mapping, customer segmentation, and market adoption data
  • Content Development & Coordination for Congresses and Events
  • Partner with the Associate Director of Congresses/Events to implement the Hemophilia Congress Strategy
  • Lead content development and coordination for key congresses and events, including booth materials, promotional assets, and sales tools across the Hemophilia portfolio
  • Partner with Medical Affairs, Regulatory, and field teams to develop scientifically accurate and commercially compelling congress materials that effectively communicate portfolio value

Requirements

  • B.S./B.A. degree required
  • Minimum of 3+ years of relevant experience in the biopharmaceutical, healthcare, biotech industry with marketing experience
  • Outstanding communication, coordination, and project management skills
  • Strong attention to detail and ability to manage multiple priorities simultaneously
  • Ability to work effectively in a matrix organization with various stakeholders

Preferred

  • MBA or science-related graduate degree
  • Strong understanding of portfolio marketing, multi-brand strategy, and pharmaceutical marketing principles
  • Demonstrated ability to execute marketing programs and coordinate cross-functional initiatives, including with Specialty Pharmacy, Patient Support Services, and field teams
  • Direct experience in hemophilia or rare blood disorders marketing
  • Experience supporting account planning execution with cross-functional field teams
  • Track record of successful multi-brand program execution and cross-functional collaboration
  • Experience with portfolio-level marketing initiatives, account-based marketing, and retention strategy
  • Demonstrated success in data analysis and performance optimization
  • Experience working with Medical Affairs, Sales, and Market Access teams
  • Knowledge of congress and events management

Benefits

  • Bring the miracles of science to life alongside a supportive, future focused team.
  • Discover endless opportunities to grow your talent and drive your career, whether it’s through a promotion or lateral move, at home or internationally.
  • Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact.
  • Take good care of yourself and your family, with a wide range of health and wellbeing benefits including high-quality healthcare, prevention and wellness programs and at least 14 weeks’ gender-neutral parental leave.
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Sanofi

4.0 Glassdoor

We are an R&D driven, AI-powered biopharma company committed to improving people’s lives and delivering compelling growth. We apply our deep understanding of the immune system to invent medicines and vaccines that treat and protect millions of people around the world, with an innovative pipeline that could benefit millions more. Our team is guided by one purpose: we chase the miracles of science to improve people’s lives; this inspires us to drive progress and deliver positive impact for our people and the communities we serve, by addressing the most urgent healthcare, environmental, and societal challenges of our time. Interactions with this account must comply with the Terms: https://bit.ly/sanofi-terms

Founded in 2014
Paris, Île-de-France, FRA
90K employees (5,755 in marketing)
82% recommend to a friend
81% CEO approval

Salaries

Posted range

$122K/yr – $177K/yr

Taken straight from the job posting.

See all Sanofi salaries

Funding

Total Funding
$7B
Last Raise
$3B
Post IPO Debt, 5 months ago

Funding History

  • Oct 2025
    Post IPO Debt • $3B
  • Jun 2025
    Post IPO Debt • $1.7B
  • Mar 2025
    Post IPO Debt • $1.6B

Traffic Signals

Monthly Visitors
880.3K
Monthly Google Ads Budget
$28.6K
Traffic Source Mix
Search
51.6%
Direct
33.7%
Referral
7.4%
Social
6.2%
Paid
1%

Headcount Trend

Current headcount: ~90.7K

Recent News

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Senior Product Manager Franchise Marketing

Sanofi · Cambridge, MA · On-site