Senior Product Manager, Acquisition & Brand

Seattle, WA (On-site)

$150K/yr – $185K/yrSenior Level5+ years expFull time

Posted 2 hrs ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the referral program and growth systems to drive Tin Can’s expansion, lead kid-to-kid sharing initiatives, and partner with Brand, Growth Marketing, and Engineering to ship fast, scalable campaigns and experiences.

  • Own the referral program and kid-to-kid sharing initiatives
  • Coordinate with Brand, Growth Marketing, and Engineering to move fast from concept to execution

Job Description

Responsibilities

  • Own our referral program, making it a core component of our growth engine
  • Build a kid-to-kid sharing program so Tin Can gets hyped everywhere they go, and the best way to reach them is in the real (non-digital) world
  • Give Growth Marketing the tools and systems to move fast, from landing pages to attribution
  • Support bringing brand campaigns and experiences to life, on and off the screen, from concept through execution
  • Be a partner to Brand, shaping ambitious ideas with them, not just executing on their behalf
  • Align Creative, Growth Marketing, and Engineering on what's next, stitching dreams into reality
  • Get scrappy when the job calls for it — whatever it takes to make something real

Requirements

  • 5+ years of product management experience, ideally with experience in growth or brand; bonus points for work with a brand that gets it
  • You get ish done, rallying diverse groups, finding resources, keeping everyone on track
  • Crystal clear communication, from prank call campaigns to attribution pipelines
  • Experience collaborating closely with designers, creatives, and supply chain teams
  • Excellent visual taste; you know something's great the moment you see it (we call it razzle-dazzle) (jk, nobody actually calls it that)
  • Technical and data fluency — you get numbers, think in systems, understand scaling
  • Fluency using AI as a multiplier in your work; this is how we work, not a nice-to-have
  • Ownership mindset — you're a PM, but also a "call everywhere in Seattle to estimate sticker cost"-er when it counts
  • Low ego, high enthusiasm — you cheer as loud for someone else's idea as your own
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Newfund

4.2 Glassdoor

Started in 2008 by and for founders, Newfund Capital is an early-stage VC firm active in France and in the USA. It has developed a strong culture centered around entrepreneurship and encourages initiatives to support the ambitions and the development of its portfolio companies. Newfund has $300 million in AUM subscribed mostly by entrepreneurs and family offices.Newfund's investment strategy is people-driven, focused on the constant search of entrepreneurs obsessed to realize their vision. We seek to understand entrepreneurs as individuals, appreciate their originality and play to their strengths. Greatness comes in all forms.We write first checks between $250k and $2M and do follow-ons (we even start at $100k in the Nouvelle Aquitaine region with our NAEH fund). Beyond money, we provide access to our operating team and a strong cross-border ecosystem to help founders find product-market fit and accelerate their growth.We want founders with skin in the game. Similarly, the Newfund team is a large LP in each fund, our interests are aligned, there is no agency.Newfund's portfolio to date is displayed on https://www.newfundcap.com/portfolio/1, with more than 100 start-ups on board.Newfund is currently in search of new investment opportunities. Check here if we can be the right partner for your fundraising: https://www.newfundcap.com/contact

Founded in 2007
Paris, Île-de-France, FRA
41 employees (4 in marketing)
1% recommend to a friend

Traffic Signals

Monthly Visitors
13K

Headcount Trend

Current headcount: ~41

Marketing Team

Marketing Team Size
4 (10% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$384.3M
Last Raise
$64.7M
Series A

Funding History

  • Sep 2023
    Round • $64.7M
  • Sep 2023
    Round
  • Jul 2020
    Round • $32M

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