Responsibilities

• Media and Agency Partner Relations: Meeting regularly with media and agency partners to review opportunities and recommendations across channels (including but not limited to print, traditional, digital and programmatic channels). Ensuring all purchased assets are put in flight and that appropriate reporting is received.
• Internal Collaboration: Working closely with internal stakeholders, including but not limited to the marketing specialists, creative team, digital engagement team and research team. Close collaboration and communication will be required to ensure that paid media efforts align with broader marketing goals and campaigns.
• Workflow Management: Developing a calendar of paid media efforts and ensuring that needed assets are developed and delivered to media or agency partners in a timely manner.
• Impact Analysis: Understanding how paid media efforts are driving measurable business outcomes such as traffic, leads and conversions. Collaborating with the Digital Engagement and Research teams to analyze and understand performance of paid media efforts and make changes and optimizations as needed.
• Budget Management: Manage the advertising budget to ensure maximum return on investment.

Requirements

• 5-8 years of related experience
• General and business knowledge equivalent to a bachelor's degree
• No (not required) driver's license

Benefits

• competitive pay
• fantastic healthcare
• paid benefits
• opportunities for professional advancement
• work-life balance
• a place where you are accepted and respected for your individuality