Senior Media and Public Relations Lead

Responsibilities

• Develop and own media strategy aligned with core business priorities, including promotion of major initiatives, executive thought leadership positioning, and media relations for the CEO and senior team.
• Identify opportunities, pitch, and secure impactful coverage across broadcast, print, digital, and podcast media.
• Develop executive positioning and drive media readiness for CEO and leadership team: advise on messaging, manage media interview preparation and bookings, and reactive commentary.
• Oversee drafting and distribution of press releases announcing product launches, partnerships, milestones, and other newsworthy company developments
• Develop thought leadership content including executive bylines, op-eds, contributed articles, and media briefing materials that position DriveWealth as an industry authority.
• Own conference strategy including evaluation and selection of high-impact events, securing keynote and panel opportunities for executives, coordinating with partners and clients for co-marketing and speaking slots.
• Develop and execute award strategy to strengthen brand reputation and visibility—identify tier-one industry, executive, and workplace culture awards aligned with company positioning, own submission process and content development.
• Manage external Media Agency, ensuring efficient workflows, and cross-functional coordination across social, PR, conference/event, and executive workstreams.
• Protect and elevate the brand through proactive reputation management, media monitoring, and rapid-response issue mitigation.
• Advise on crisis communications scenarios, escalation protocols, and stakeholder messaging in partnership with cross-functional teams.

Requirements

• 10+ years of experience in public relations, corporate communications, media relations, preferably within financial services, fintech, technology, or a highly regulated industry
• Established relationships with top-tier financial, business, technology, fintech media with a demonstrated ability to secure meaningful media coverage
• Proven experience developing and executing integrated PR communication strategies aligned with business objectives
• Demonstrated ability to counsel senior executives and serve as a trusted communications advisor
• Exceptional written and verbal skills, with ability to translate complex financial, technical, and business concepts into compelling, accessible narratives
• Demonstrated experience managing media inquiries, executive communications, thought leadership, and strategic media opportunities
• Experience developing and executing proactive PR campaigns, corporate announcements, and communications initiatives that elevate brand visibility and reputation
• Strategic thinker with strong business judgement, sounds editorial instincts, and the ability to identify opportunities that strengthen the company’s reputation and market presence
• Familiarity with social media, digital communications, media monitoring, and AI-enabled tools to support content development, communications planning, and performance measurement
• Experience managing external PR agencies, consultants, and other communications partners

Preferred

• FINRA Series 24 license is a plus, but not required

Benefits

• We do our best work when we're in the same room. To maintain the speed our partners expect, our New York, Chicago, and Lithuania teams work in office on a hybrid schedule. We’ve found that being physically side-by-side is the only way to solve complex problems in real-time and stay truly accountable to the products we ship. When you’re here, you’re working directly with the people making the decisions.
• To support that work, we provide competitive compensation, equity, and a 401(k) match. We also offer Medical insurance, Dental insurance, Vision insurance, Disability insurance, and Paid Parental Leave, along with a wellness reimbursement, a company-provided phone, and a personal development allowance. Finally, we value the time you spend away from the office with generous Paid Time Off (PTO) and observed holidays.