Senior Marketing Specialist

Baltimore, MD (Hybrid)

$73K/yr – $122K/yrSenior Level3+ years expFull time

Posted 3 months ago

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Job Summary

Drive GPS awareness and demand through integrated campaigns, events, and content across digital channels.

  • Lead integrated campaigns and social plans to promote Deloitte GPS capabilities and assets.
  • Must-have: 3+ years in marketing/communications with 1+ years in content marketing, SEO, or audience segmentation.
  • Standout: Experience with events sponsorships and multi-channel execution with occasional travel.

Job Description

Responsibilities

  • Develop and execute integrated marketing campaigns to promote Deloitte GPS capabilities, offerings, and assets.
  • Assist in strategy and execution of industry events and sponsorships-in-person, hybrid, and virtual.
  • Creation and implementation of full social media plans for campaigns and build awareness of Deloitte's GPS practice in the market
  • Coordinate and manage updates for Deloitte's external website to help generate page visits and drive engagement of featured content
  • Comfortable drafting / reviewing various types of content, including ad copy, web copy, social copy, and marketing collateral.

Requirements

  • Bachelor's degree required (Business, Marketing or Communications preferred)
  • 3+ years of post-college marketing and communications career experience
  • 1+ years of experience with marketing tech and innovation to drive and enhance campaign deliverables
  • 1+ years of experience with content marketing techniques; audience segmentation, SEO, personas
  • 1+ years of experience using marketing and communications basics to drive business goals
  • Ability to travel 10%, on average, based on the work you do and the clients and industries/sectors you serve
  • Must be legally allowed to work in the United States without employer sponsorship, now or at any time in the future.

Preferred

  • Experience working within the government professional services market
  • Proficiency in MS Office Products including Word, Excel and PowerPoint
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Deloitte

Deloitte drives progress. Our firms around the world help clients become leaders wherever they choose to compete. Deloitte invests in outstanding people of diverse talents and backgrounds and empowers them to achieve more than they could elsewhere. Our work combines advice with action and integrity. We believe that when our clients and society are stronger, so are we. Deloitte refers to one or more of Deloitte Touche Tohmatsu Limited (“DTTL”), its global network of member firms, and their related entities. DTTL (also referred to as “Deloitte Global”) and each of its member firms are legally separate and independent entities. DTTL does not provide services to clients. Please see www.deloitte.com/about to learn more. The content on this page contains general information only, and none of Deloitte Touche Tohmatsu Limited, its member firms, or their related entities (collectively the “Deloitte Network”) is, by means of this publication, rendering professional advice or services. Before making any decision or taking any action that may affect your finances or your business, you should consult a qualified professional adviser. No entity in the Deloitte Network shall be responsible for any loss whatsoever sustained by any person who relies on content from this page.

Founded in 1845
Worldwide, OO
488K employees (9,022 in marketing)

Traffic Signals

Monthly Visitors
9.2M
Monthly Google Ads Budget
$711.4K
Traffic Source Mix
Search
40.2%
Direct
47.9%
Referral
9%
Social
1.7%
Paid
1%

Headcount Trend

Current headcount: ~504.4K

Marketing Team

Marketing Team Size
6,228 (1% of company)
Median Career Experience
18 years
Median Tenure
8.6 years
Marketing Roles Posted (Last 30 Days)
15

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