Responsibilities

• Support the execution of marketing strategy for a defined product line or geography by aligning deliverables to global brand objectives and business goals.
• Lead the development of data-driven marketing plans through market research, pricing analysis, and actionable insights for leadership decision-making.
• Partner with marketing leaders to create and refine targeted marketing communication plans that effectively engage key audiences.
• Drive project execution by coordinating timelines, tracking deliverables, and ensuring clear communication of progress and outcomes to stakeholders.
• Collaborate across global, cross-functional, and multi-cultural teams to successfully deliver marketing initiatives and exceed performance expectations.
• Represent Marketing on Value Package Introduction teams, contributing strategic input to support successful product launches.
• Integrate Voice of the Customer insights and customer satisfaction data into marketing strategies to enhance customer experience and market relevance.
• Mentor and support the development of less experienced marketing professionals while contributing to continuous improvement initiatives within the function.