Responsibilities

• Be the primary driver of performance improvement across key measurement solutions, strategic partners, and top advertisers through a mix of learning agenda development, measurement strategy, experimental design, causal analytics, and ads efficacy solution prototyping
• Lead measurement, research, and learning plans for key clients, partners, and solutions in support of advertiser objectives, Snap’s business goals, and the long-term growth of the ads business
• Develop strategy, prioritization, and roadmaps for ads measurement and insights products across assigned solutions, partners, industries, or verticals
• Work closely with Product, Engineering, Data Science, and R&D teams to identify, prototype, validate, and scale new measurement solutions and capabilities for the broader Marketing Science organization
• Lead the scoping and development of custom multi-study meta-analyses in partnership with Data Science, R&D, and external partners to understand the relative impact of different marketing strategies across digital platforms and media
• Build measurement capabilities, performance guidance, and advocacy across verticals, strategic partners, advertisers, cross-functional teams, and the broader industry
• Partner with Sales teams to deliver actionable insights, consultative recommendations, and measurement best practices that improve advertiser performance and strengthen client relationships
• Contribute to thought leadership initiatives that establish Snap’s perspective on measurement, attribution, and advertising effectiveness within the industry
• Utilize AI tools to more efficiently develop scalable data solutions, while maintaining rigorous standards for accuracy and statistical integrity.

Requirements

• Bachelor’s degree in a quantitative or business field, or equivalent years of practical work experience
• 5+ years of post-Bachelor’s advanced analytics and measurement experience; or Master’s degree in a quantitative or business field + 4 years of post-graduate advanced analytics and measurement experience; or PhD in a relevant quantitative or business field + 1 year of post-graduate advanced analytics and measurement experience
• Experience in marketing science, product strategy, ads measurement or a related field within a technology, media agency, consulting firm, advertiser, or research company

Preferred

• Advanced degree in business, math, economics, engineering or a related field
• Direct work experience with top performance or brand advertisers
• Experience with ads measurement for one or more of the following verticals: technology, entertainment, travel, telco, or finance
• Experience building and influencing client or partner relationships

Benefits

• Our Benefits : Snap Inc. is its own community, so we’ve got your back! We do our best to make sure you and your loved ones have everything you need to be happy and healthy, on your own terms. Our benefits are built around your needs and include paid parental leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap’s long-term success!