Company overview

Snap is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Company’s three core products are Snapchat, a visual messaging app that enhances your relationships with friends, family, and the world; Lens Studio, an augmented reality platform that powers AR across Snapchat and other services; and its AR glasses, Spectacles.
Founded in 2011
Santa Monica, California, USA
8.2K employees (1,212 in marketing)
58% recommend to a friend
35% positive business outlook

Salaries

Typical salary range

$164,000 – $259,000

/ yr

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People

Hiring activity

Open marketing jobs over time

61 open now

Headcount trend

Company growth over the last 12 months

Headcount +22.6% year over year

Funding

Total funding

$7.6B

Last raise

$541.3M

Post IPO Debt, 7 months ago

Funding history

Aug 2025

Post IPO Debt Snap · $541.3M

Feb 2025

Post IPO Debt Snap · $1.5B

May 2024

Post IPO Debt Snap · $650M

Aug 2018

Post IPO Equity Snap · $250M

Nov 2017

Post IPO Equity Snap · $2B

May 2017

Secondary Market Snap

Audience

Monthly website visitors
3.5M
Month over month-11.3%
Quarter over quarter-8.8%
Top sourceSearch (45.2%)
Ad budget per month$19.5K
Average search rank51.1
Traffic source mix
Search
45.2%
Direct
38.5%
Referral
9.8%
Social
5%
Paid referral
1.4%

LinkedIn followers

Follower count and growth

Total followers

546.5K

12-mo growth

+12%

Monthly growth

+1%

News

Links