Responsibilities

• Manage and optimize marketing operations processes, including campaign setup, data integrity, and lead management within marketing automation and CRM platforms
• Collaborate with marketing, sales, and analytics teams to ensure accurate tracking, reporting, and performance measurement across programs
• Maintain and troubleshoot marketing workflows to ensure operational continuity and efficiency
• Create dashboards and deliver insights that improve marketing efficiency and return on investment
• Document best practices and support testing initiatives to drive continuous improvement of marketing technology and processes
• Partner cross-functionally to present data-driven findings clearly and support informed decision-making across teams

Requirements

• 2+ years of professional experience in a Marketing, Operations, or Sales role
• Hands-on experience with Salesforce CRM and marketing automation platforms such as Marketo, HubSpot, or similar tools
• Strong analytical skills and the ability to interpret data, build reports, and translate findings into actionable recommendations
• Bachelor's degree in marketing, business, analytics, or a related field, or bring equivalent practical experience
• Demonstrated experience in B2B technology or SaaS environments and are comfortable working with spreadsheets, BI tools, or SQL for data analysis
• Exceptional attention to detail, strong organizational skills, and the ability to manage multiple projects and deadlines simultaneously