Senior Marketing Manager

Responsibilities

• Lead and project manage responses to proposals and interviews: attend pre-bid, project walk-through, and proposal kickoff meetings; schedule all key dates and project team meetings; and lead strategy and messaging discussions with an informed point of view on client drivers, competitive positioning, and Sellen's win strategy.
• Shape and develop written content that strengthens messaging, differentiates Sellen, and advances the team's win strategy.
• Lay out all content using templates and design standards, coordinate or produce key graphic components, and manage schedules, resources, and quality control to ensure on-time delivery.
• Lead and support interview and presentation development, including facilitating strategy sessions, developing presentation content and graphics, coaching presenters, and coordinating preparation and rehearsals.
• Provide guidance and mentorship to marketing staff, delegating responsibilities as appropriate, sharing best practices, and helping build the team's capabilities and confidence.
• Proactively identify and implement improvements to pursuit processes, tools, and workflows that improve efficiency, collaboration, and the quality of deliverables.
• Collaborate with technical and marketing staff to research, write, and develop authentic, compelling stories about the company, key personnel, and our projects, communicated clearly, accurately, and in a visually appealing way that aligns with Sellen's brand and messaging guidelines.
• Create strategic, dynamic content that reinforces Sellen's market positioning, vision, and brand across internal and external channels, which may include social media, our website and intranet, videos, email bulletins, newsletters, external emails, magazines, white papers, and reports.
• Reach out regularly to project teams to learn about project challenges, best practices, and key dates, and to identify opportunities for marketing support and public relations.
• Act as the interdepartmental contact for specific Sellen departments, fielding requests and delegating tasks as needed.

Requirements

• 7+ years of progressive marketing or communications experience in the architecture, engineering, and construction (AEC) industry or a B2B professional services field.
• Demonstrated experience leading complex pursuits and contributing to win strategy, with working knowledge of the AEC market, client drivers, and competitive landscape.
• Experience mentoring or leading other marketing professionals, with an interest in expanding your leadership over time.
• Bachelor's degree, preferably in marketing, journalism, communications, or a related field, or an equivalent combination of education and experience.
• Strong project management skills, with the ability to plan, schedule, and drive multiple complex pursuits and resources to on-time, high-quality delivery.
• Advanced writing and technical editing skills, with a talent for translating highly technical information into clear, concise writing and producing multi-page documents that are thoughtful, organized, and easy to read.
• Knowledge of graphic design and layout.
• Proficiency in Microsoft Office and the Adobe Creative Suite.
• Excellent problem-solving skills and strong attention to detail