Senior Marketing Manager, Security and Growth , AWS Product Marketing

Responsibilities

• Partner with product management and go-to-market teams to develop portfolio-level strategy and guide prioritization of marketing investment across the security and observability portfolio.
• Measure how marketing initiatives perform, and diagnose which ones are driving pipeline, awareness, and revenue.
• Analyze and synthesize data from multiple sources, including direct customer feedback, to identify what is working, where to invest for the greatest return, and where to stop.
• Design experiments and measurement plans that test marketing hypotheses, and validate those hypotheses through customer research and direct customer engagement.
• Partner with our technical PMMs to turn your insights into positioning and messaging that clearly articulates the value of the portfolio to customers and helps drive demand.
• Partner with engineering, finance, go-to-market, and sales teams to build a shared view of what is working and what is not, and translate it into growth plans and recommendations for leaders.

Requirements

• 6+ years of professional non-internship marketing experience
• Experience building, executing and scaling cross-functional marketing programs
• Bachelor's degree or equivalent
• 3+ years of experience using data to measure impact and guide investment decisions.
• Experience marketing business-to-business technology products, such as cloud, security, etc.

Preferred

• Experience with customer segmentation, profiling, and targeting
• Experience developing go-to-market strategies for technical products.
• Experience presenting to executive-level audiences and industry analysts.
• Familiarity with the cloud, security, or observability technology landscape.
• Master of Business Administration (MBA) degree.

Benefits

• Amazon also offers comprehensive benefits including health insurance (medical, dental, vision, prescription, Basic Life & AD&D insurance and option for Supplemental life plans, EAP, Mental Health Support, Medical Advice Line, Flexible Spending Accounts, Adoption and Surrogacy Reimbursement coverage), 401(k) matching, paid time off, and parental leave.
• Learn more about our benefits at https://amazon.jobs/en/benefits .