Senior Marketing Manager | Remote | Part-Time

Los Angeles, CA (Remote)

$40/hr – $55/hrSenior LevelPart time

Posted 1 day ago

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Job Summary

Own and drive outbound and growth marketing programs to generate qualified leads, aligning paid, email, and content initiatives with sales and leadership; continuously optimize campaigns based on data.

  • Lead generation through outbound strategies
  • Data-driven optimization across paid ads, email, and content

Job Description

Responsibilities

  • Develop and execute outbound marketing strategies to drive lead generation
  • Manage paid ad campaigns, cold email outreach, and other outbound initiatives
  • Oversee content marketing efforts, including website updates, social media, and thought leadership
  • Continuously analyze campaign performance, test new strategies, and optimize for ROI
  • Ensure consistency in brand messaging and positioning across all marketing efforts
  • Collaborate with leadership and sales teams to align marketing strategies with business growth objectives

Requirements

  • Proven experience in growth marketing, demand generation, or outbound marketing within an agency or B2B environment
  • Strong knowledge of paid advertising, email marketing, and content marketing strategies
  • Data-driven mindset with the ability to analyze performance metrics and optimize campaigns
  • Excellent communication, strategy, and execution skills
  • Ability to work independently while collaborating with sales and leadership teams
CrucialPoint logo

CrucialPoint

Full service email & retention marketingWe are a world class Email Marketing Agency leading the industry by creating results driven, time-tested Email & CRM programs for amazing DTC ecommerce brands.https://crucialpointagency.com

Founded in 2019
Sandy, Utah, USA
12 employees (9 in marketing)

Traffic Signals

Monthly Visitors
2.1K
Traffic Source Mix
Search
18.7%
Direct
65.1%
Referral
4.9%
Social
10.1%
Paid
1.2%

Headcount Trend

Current headcount: ~12

Marketing Team

Marketing Team Size
6 (50% of company)
Marketing Roles Posted (Last 30 Days)
3