Senior Marketing Manager

District of Columbia, USA (Hybrid)

Salary Not AvailableSenior Level10+ years expFull time

Posted 2 months ago

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Job Summary

Own end-to-end corporate marketing execution across events, advocacy, and partner campaigns to fuel awareness, credibility, and demand in the enterprise market.

  • Event & field marketing: Manage tradeshows, partner conferences, user events, and regional dinners.
  • Advocacy & communications: Capture customer stories, build advocacy programs including reviews, and manage newsletters.
  • Partnerships & press: Execute joint campaigns with partners, secure national press coverage, and support thought leadership and awards.

Job Description

Own end-to-end corporate marketing execution across events, advocacy, and partner campaigns to fuel awareness, credibility, and demand in the enterprise market.

  • Event & field marketing: Manage tradeshows, partner conferences, user events, and regional dinners.
  • Advocacy & communications: Capture customer stories, build advocacy programs including reviews, and manage newsletters.
  • Partnerships & press: Execute joint campaigns with partners, secure national press coverage, and support thought leadership and awards.

Responsibilities

  • Planning and execution of the company’s presence at industry tradeshows, partner conferences. Manage company events, including user conferences and regional customer/prospect dinners.
  • Capture customer testimonials and case studies, build customer advocacy programs including review sites (G2, Capterra), and manage communications programs such as email newsletters.
  • Execute joint campaigns and events with partners such as financial advisory firms and Fintech software providers in the tax, payment, accounting, CRM, CPQ, and ERP sectors.
  • Generate press coverage with national media, industry trades, and technology publications, and submissions for product and corporate awards.
  • Grow the company’s following and engagement on B2B social media platforms such as LinkedIn and X. Support executive communications and thought leadership.

Requirements

  • 10 or more years of experience working in B2B marketing roles targeting enterprise or middle-market clients (as opposed to government or consumer B2C marketing).
  • Hands-On - The ideal candidate will have a “hustle” mindset, willing to “roll up their sleeves” to do hands-on event logistics and martech systems work as needed.
  • Tech Industry – Candidate must have prior experience at a tech company. Experience at a high-growth, early-stage firm is preferred.
  • Hybrid Work – The candidate will primarily work remotely from their home office but will be expected to attend on-site meetings a few days per month in Washington DC.
  • Education – Candidates must have an undergraduate degree in a relevant field.
  • Travel - Flexibility to travel to tradeshows and company-organized events, averaging 1-2 trips per month during Spring and Fall busy seasons.

Preferred

  • Experience at a high-growth, early-stage firm is preferred.
  • Prior experience at a tech company.

Benefits

    Compensation

      How to apply

        Other

          Ordway - Billing and Revenue Automation logo

          Ordway - Billing and Revenue Automation

          3.8 Glassdoor

          Ordway is a high-growth SaaS company based in Washington DC. We offer a suite of financial software applications that provide subscription billing, accounts receivable, revenue recognition and business KPI reporting. Ordway works with many of the world's most innovative companies to help them implement innovative pricing strategies and contract structures.

          Founded in 2018
          Washington, District of Columbia, USA
          51 employees (2 in marketing)
          82% recommend to a friend
          100% CEO approval

          Traffic Signals

          Monthly Visitors
          78.7K
          Monthly Google Ads Budget
          $36.9K
          Traffic Source Mix
          Search
          20.6%
          Direct
          71.9%
          Referral
          5.7%
          Social
          1%
          Paid
          0.6%

          Headcount Trend

          Current headcount: ~52

          Marketing Team

          Marketing Team Size
          2 (4% of company)

          Funding

          Total Funding
          $12.5M
          Last Raise
          $10M
          Series A, 6 years ago

          Funding History

          • Feb 2020
            Series A • $10M
          • Jun 2018
            Seed • $2.5M