Responsibilities

• Own how Modern Intelligence shows up across all mediums: video, social, print, booths and events, and overall design.
• Produce a large share of the work yourself, using AI tools to move faster on research, drafts, edits, and creative options, and to bring in agencies or freelancers when a specialist is the better call.
• Set the narrative, the creative standard, and the vendor stack, and take on broader ownership over time.
• Turn a clear product story into visible work across: demos made for short form video; explainers and long form video; social and LinkedIn/X that are sharp, relevant, and engaging; sourcing and creating content with partners; print and design that look like a serious defense company; trade-show booths from brief through on-site.
• Work with founders and technical leaders as the primary story owners.
• Be the first marketing hire with the eventual goal building and owning an entire internal team.
• Build and run a small vendor roster (agencies, freelancers, production) on a startup budget, hold partners to deadlines, and fix work that is late or off-brand.

Requirements

• 3+ years in marketing, brand, demand gen, or GTM at a B2B, hardware, defense, or deep-tech company (agency experience on the client side of briefs also counts)
• Proven experience briefing and managing external creatives: agencies, freelancers, or production partners for video, design, or events
• Strong written voice: turn technical product language into clear customer-facing copy
• Hands-on with video and social yourself (edit or produce short-form, post and iterate), plus comfort across web/landing pages, event/booth collateral, and basic campaign ops (calendar, assets, deadlines)
• Heavy day-to-day use of AI tools for research, drafting, editing, creative iteration, and production speed, with judgment on when to ship vs. when a human pass is required
• Portfolio or work samples that show shipped campaigns or assets, not only strategy docs
• Travel
• If you're located in Austin, the job is full-time in the office in Austin
• You must have the ability to travel for events, demos, and customer or partner moments as needed
• Must be a U.S. person (U.S. citizen, lawful permanent resident, or other protected individual as defined by 8 U.S.C. 1324b(a)(3)). This role may work with export-controlled technology and controlled messaging.

Preferred

• Prior in-house marketing roles with leadership or stretch-leadership experience
• Experience with CRMs or light marketing ops tools (Resend, Clay, Attio, or similar)
• Existing relationships with creative or production partners you would bring into the fold
• Experience marketing autonomy, robotics, aerospace, and defense technology
• Direct ownership of trade-show booths and materials
• Direct ownership of field-demo presence
• Experience building or running a small vendor roster (video, design, print, social)
• Comfort working with founders or technical leaders as the primary story owners
• Familiarity with marketing on LinkedIn, X, and in defense/industry events
• Product and design taste

Benefits

• Full Medical for employee and family
• Full dental and vision for employee and partial coverage for your dependents.
• Flexible PTO
• Paid Holidays: All federal holidays + last two weeks of the calendar year
• Paid Parental Leave: 3 Months