Senior Marketing Manager, Content Operations

New York City, NY (Hybrid)

$95K/yr – $161K/yrSenior Level5+ years expFull time

Posted 3 weeks ago

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Job Summary

Own and scale global content operations by defining standards, governance, and processes while driving AI-enabled enhancements across planning, creation, and governance to deliver consistent, high-quality content at scale.

  • Lead global content operations standards and systems
  • Implement AI-powered planning, creation, editing, tagging, and governance workflows
  • Collaborate across Marketing, Creative, and Analytics to optimize the content lifecycle

Job Description

Responsibilities

  • Build and lead the global content operations function, setting the standards, processes, and systems that enable consistent and scalable content delivery.
  • Identify and implement AI-powered tools and workflows that improve content planning, creation, editing, tagging, governance, quality control, and optimization.
  • Establish and manage global content calendars, production workflows, intake processes, prioritization frameworks, and resource models.
  • Collaborate closely with Marketing Operations, Web & Digital Strategy, Creative Services, Research Amplification, and the Business Unit Marketing teams to streamline cross-team collaboration and eliminate friction in the content lifecycle.
  • In partnership with the Audience Engagement Editor, develop and maintain governance frameworks, metadata standards, taxonomy, tagging models, and editorial guidelines.
  • Enhance CMS utilization and workflow automation; evaluate and implement modern content technologies, including AI-assisted production tools, workflow systems, and knowledge management solutions.
  • Partner with Marketing Intelligence to embed performance insights into continuous improvement loops and operational dashboards.
  • Build operational reporting that provides visibility into pipeline health, production velocity, content quality, and stakeholder satisfaction.
  • Lead change-management efforts to drive adoption of new systems, processes, and AI-enabled workflows across global teams.
  • Manage a small team and/or external partners; oversee budgets related to content systems and workflow management.

Requirements

  • 5–10+ years of experience in content or marketing operations, content strategy, digital transformation, business process management, or related fields.
  • Demonstrated experience designing or scaling content operations within a global or complex organization.
  • Proven fluency with AI-enabled content workflows, including experience evaluating, piloting, or operationalizing AI tools that improve content quality, efficiency, or governance.
  • Solid understanding of the digital content lifecycle, CMS platforms, workflow management systems, and editorial processes.
  • Experience building governance frameworks, metadata structures, and taxonomy systems.
  • Excellent project-management and organizational skills, with the ability to manage multiple priorities and stakeholders.
  • Strong communication and influencing skills; adept at driving alignment and change across cross-functional teams.
  • Data-driven mindset; comfortable translating insights into operational recommendations and workflow improvements.
  • Prior experience in B2B marketing, financial services, or research-driven environments is a plus.
  • Certifications in Agile or Project Management also a plus.

Preferred

  • Certifications in Agile or Project Management also a plus.

Benefits

  • Financial Health
  • 100% 401k match up to 6% of salary
  • Stock Ownership Potential
  • Company provided life insurance - 1x salary + commission
  • Physical Health
  • Comprehensive health benefits (medical/dental/vision) including potential premium discounts and company-provided HSA contributions (up to $500-$2,000 annually) for specific plans and coverages
  • Additional medical Wellness Incentives - up to $300-$600 annual
  • Company-provided long- and short-term disability insurance
  • Emotional Health
  • Trust-Based Time Off
Morningstar logo

Morningstar

4.0 Glassdoor

Morningstar, Inc. is a leading provider of independent investment insights in North America, Europe, Australia, and Asia. The Company offers an extensive line of products and services for individual investors, financial advisors, asset managers and owners, retirement plan providers and sponsors, institutional investors in the debt and private capital markets, and alliances and redistributors. Morningstar provides data and research insights on a wide range of investment offerings, including managed investment products, publicly listed companies, private capital markets, debt securities, and real-time global market data. Morningstar also offers investment management services through its investment advisory subsidiaries, with approximately $369 billion in AUMA as of Sept. 30, 2025. The Company operates through wholly-owned subsidiaries in 32 countries.

Founded in 1984
Chicago, Illinois, USA
12K employees (526 in marketing)
82% recommend to a friend
90% CEO approval

Traffic Signals

Monthly Visitors
12.3M
Monthly Google Ads Budget
$669.4K
Traffic Source Mix
Search
30.4%
Direct
60.8%
Referral
7.8%
Social
0.6%
Paid
0.4%

Headcount Trend

Current headcount: ~12K

Marketing Team

Marketing Team Size
393 (3% of company)
Median Career Experience
12 years
Median Tenure
4.5 years
Marketing Roles Posted (Last 30 Days)
6

Funding

Total Funding
$91M
Last Raise
$91M
Private Equity, 27 years ago

Funding History

  • Jul 1999
    Private Equity • $91M

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