Senior Marketing Manager

New York City, NY (Remote)

$70K/yr – $130K/yrSenior Level3+ years expFull time

Posted 2 months ago

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Job Summary

Own the end-to-end content and demand-gen engine for a B2B marketing function, aligning content, SEO, HubSpot operations, and AI-powered automation to drive pipeline and measurable channel performance.

  • Content engine ownership: ship daily content across blog, social, case studies, and sales enablement to fuel demand.
  • Operational backbone: own HubSpot day-to-day, including workflows, lead routing, sequences, and attribution reporting.
  • Automation and AI: run AI agents in production and build workflows that scale output with minimal daily touch.

Job Description

Responsibilities

  • Ship daily content across blog, social, case studies, and sales enablement — this is the core of the role
  • Run SEO execution: on-page updates, technical fixes, link-building outreach, and content briefs based on an existing keyword strategy
  • Manage directory channel ops: keep profiles current, leads flowing, and reviews compounding
  • Own HubSpot day-to-day — workflow maintenance, lead routing, sequence management, list hygiene
  • Run the weekly pipeline contribution report, monthly channel review, and quarterly trends summary
  • Operate the AI agents already in production and flag when they need to be rebuilt, retrained, or replaced
  • Take over a clean HubSpot instance with solid attribution and qualification tracking, a defined channel taxonomy, and a backlog of content briefs and channel experiments ready to ship
  • B2B marketing execution experience. 3+ years in B2B marketing, agency or dev services strongly preferred. You've owned a channel or function completely, not just contributed to one. You can point to something you inherited, improved, and measured.
  • HubSpot fluency. You build workflows without watching a tutorial. Lead routing, sequences, list segmentation, attribution reporting — you know where to click and why. You don\'t need a RevOps consultant to make it do what you need.
  • Strong writer. You can ship a case study, a LinkedIn post, and an email sequence in the same afternoon without sacrificing quality on any of them. Writing is how you think, not a task you schedule.
  • SEO competence. You\'ve written for search, understand on-page fundamentals, and can read GSC without panicking. You\'re not doing keyword research from scratch — you\'re executing against a strategy that exists.
  • AI-native operator. You use Claude, GPT, and automation platforms to multiply your output, not as occasional helpers. You\'ve built at least one workflow or agent that runs without you touching it daily.
  • Async-first communicator. You write things down. You document decisions. You don\'t ask for a meeting when a message will do. The CMO and founders see your updates in writing, not in standups.
  • Executor by identity. You\'re proud of owning a specific scope completely. You act without permission inside your lane, ask questions clearly when you\'re outside it, and ship every week regardless.

Requirements

  • B2B marketing execution experience. 3+ years in B2B marketing, agency or dev services strongly preferred. You\'ve owned a channel or function completely, not just contributed to one. You can point to something you inherited, improved, and measured.
  • HubSpot fluency. You build workflows without watching a tutorial. Lead routing, sequences, list segmentation, attribution reporting — you know where to click and why. You don\'t need a RevOps consultant to make it do what you need.
  • Strong writer. You can ship a case study, a LinkedIn post, and an email sequence in the same afternoon without sacrificing quality on any of them. Writing is how you think, not a task you schedule.
  • SEO competence. You\'ve written for search, understand on-page fundamentals, and can read GSC without panicking. You\'re not doing keyword research from scratch — you\'re executing against a strategy that exists.
  • AI-native operator. You use Claude, GPT, and automation platforms to multiply your output, not as occasional helpers. You\'ve built at least one workflow or agent that runs without you touching it daily.
  • Async-first communicator. You write things down. You document decisions. You don\'t ask for a meeting when a message will do. The CMO and founders see your updates in writing, not in standups.
  • Executor by identity. You\'re proud of owning a specific scope completely. You act without permission inside your lane, ask questions clearly when you\'re outside it, and ship every week regardless.
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Bolder Apps

Bolder Apps is less of a traditional agency and more of a laboratory for high-stakes product development. We treat mobile architecture like watchmaking - obsessive over the internals, even the parts the user never sees. Our philosophy is simple: we have a healthy disrespect for "standard" solutions and a total lack of interest in mediocrity. We don’t just "build apps"; we architect digital behavior using a blend of senior-level engineering and AI integration that actually serves a purpose. We’ve found that the best products aren't built by "yes-men," but by partners who value the integrity of the build as much as the vision itself. We aren't here to chase volume; we’re here to engineer the versions of the future that are actually worth using.

New York, New York, USA
41 employees (3 in marketing)

Headcount Trend

Current headcount: ~41

Marketing Team

Marketing Team Size
2 (5% of company)