Responsibilities

• Develop and execute comprehensive marketing strategies for product launches and campaigns
• Create compelling content including blog posts, whitepapers, case studies, and thought leadership pieces
• Build and manage demand generation programs to drive qualified leads
• Collaborate with sales to develop messaging and sales enablement materials
• Manage digital marketing channels including website, social media, and email marketing
• Analyze marketing performance metrics and optimize campaigns for ROI

Requirements

• 5+ years of B2B marketing experience, preferably in SaaS or AI/ML companies
• Strong understanding of AI and technical products with ability to translate complex concepts
• Excellent written and verbal communication skills
• Experience with marketing automation tools and analytics platforms
• Track record of successful demand generation and content marketing programs
• Self-starter who thrives in fast-paced, early-stage environments