Responsibilities

• Develop a clear and consistent marketing plan for promoting the bioprocessing products. This plan must be well communicated and executed effectively to achieve the desired business results.
• Work closely with relevant business stakeholders, such as sales and key account management, to develop and implement pricing, positioning, and channel strategies for the various global regions and market segments.
• Collaborate closely with the campaign management team to support the development of a comprehensive marketing communications plan for the assigned products.
• Support the marketing team in global campaigns to drive sales for the products assigned.
• Coordinating digital and social media marketing efforts.
• Setting KPIs and performing ROIs analysis in collaboration with the marketing com organization.
• Empower the sales team with resources to spotlight product attributes.
• Leads content creation to explain the benefits of product features via compelling messaging.
• Foster relationships with key opinion leaders (KOLs) within a variety of clinical environments.
• Participate in critical conferences and trade shows.

Requirements

• 5-10 years' experience.
• Certifications (incl. professional qualifications) i.e. ACCA, GPHR, CIPS, PgMP.
• Master s degree in biology, biotechnology, biochemistry, or a similar field of study.
• Profound knowledge in either life science research or drug discovery derived from 5+ years of relevant industry or academic experience.
• Able to work interdisciplinary and feel at home at the interface of scientific, technical, and business issues.
• Past, self-reliant work as a Product/ marketing Manager is preferred.
• Able to cope with challenging situations and to thrive in a rapid-paced and constantly changing environment.
• Highly skilled working with MS Office programs such as PowerPoint, Word, and Excel.
• Project management experience will be a plus.