Senior Marketing Associate

New York City, NY (Unknown)

$70K/yr – $75K/yrSenior Level3+ years expFull time

Posted 4 weeks ago

Job Summary

Own end-to-end direct mail programs for brand partners, leading planning, testing, optimization, onboarding, and cross-functional collaboration with vendors and stakeholders.

  • Own multi-stakeholder direct mail initiatives from planning through performance review
  • Drive new customer acquisition through data-driven testing and optimization pipelines

Job Description

Responsibilities

  • Lead tactical and strategic planning on end-to-end direct mail programs for a portfolio of brand partners
  • Oversee day to day communications for brand partners & internal vendors
  • Provide regular performance updates to business owners and serve as the channel owner in making recommendations, and sharing best practices
  • Evaluate and collaborate with internal and external stakeholders to test and grow campaigns
  • Conduct new client outreach and onboarding
  • Develop and execute direct mail marketing strategies to efficiently drive new customer acquisition for our partners
  • Evaluate campaign performance to optimize for cost per customer acquired and other ROI metrics
  • Track program performance (quantitative & qualitative tracking) and provide strategic recommendations for testing and optimizing campaigns
  • Suggest tactics and strategies to improve performance and enhance overall campaign and reporting effectiveness
  • Developing a mail plan strategy for a new or existing client

Requirements

  • 1-3+ years of relevant experience in marketing, sales, or finance
  • Passion for marketing, customer acquisition, and account management
  • Strong sense of urgency and great time management skills
  • Strong analytical, organizational, and communication skills (oral and written)
  • Very comfortable with analytics and taking a data-driven approach to marketing
  • The ability to work independently and manage relationships
  • Experience interfacing directly with clients, customers or agencies
  • Applicants must be authorized to work in the United States

Benefits

  • Base salary range for this position is $70,000 - $75,000 and is based upon experience and other factors.
  • Hybrid role based out of our NYC office
  • Ownership and growth opportunities
  • Flexible vacation policy
  • Robust benefits package
  • A fun culture including: catered meals, team events, and happy hours
  • The opportunity to work with a group of passionate, humble, and kind team members
Share Local Media logo

Share Local Media

4.6 Glassdoor

Share Local Media, or SLM, is a rapidly growing startup reimagining the world of offline marketing for tech and e-commerce companies. We started as e-commerce marketers ourselves, and launched SLM with a goal of turning direct mail into a high performing, scalable channel for a digitally native client set. To do so, we’ve taken an inputs based-approach to the space, and re-engineered the channel from the ground up to make it easier to test, faster to execute, more measurable, and ultimately, more effective for e-commerce and tech clients of all types. So what does SLM actually do? We’re a full-service direct mail agency, media program operator, and technology platform, serving some of your favorite e-commerce and tech brands (think Casper, Lyft, Grubhub, etc.). We live and breathe direct response marketing, and strive to delight clients with high performing campaigns built around fast, data-driven client service, and premium, unique branding.What are we like at SLM? We’re passionate, humble, and kind. We value data-driven thinking, speed, persistence, creativity, and teamwork. We love helping clients grow and scale through a tactile medium that has long term brand value. And finally, we get excited about transforming an old-school channel into something new through data, product, technology, and a service-driven mentality. Share our excitement? Great - we’d love to hear from you!Note: Please be aware of recent fraudulent messages claiming to offer employment at Share Local Media. If you have not gone through a recent application and interview process directly with Share Local Media, there is a high likelihood the offer you are receiving is a fraudulent one. Please disregard and apply through sharelocalmedia.com if you are interested in applying to a role.

Founded in 2016
New York, New York, USA
96 employees (40 in marketing)
92% recommend to a friend
88% CEO approval

Salaries

Posted range

$70K/yr – $75K/yr

Taken straight from the job posting.

See all Share Local Media salaries

Funding

Total Funding
$500K
Last Raise
$500K
Seed, 10 years ago

Funding History

  • Jan 2016
    Seed • $500K

Traffic Signals

Monthly Visitors
4.2K
Monthly Google Ads Budget
$42.7K
Traffic Source Mix
Search
29.7%
Direct
54.4%
Referral
5.8%
Social
8.8%
Paid
1.2%

Headcount Trend

Current headcount: ~96
Share Local Media logo

Senior Marketing Associate

Share Local Media · New York City, NY · Unknown