Senior Marketer

Responsibilities

• You'll dig into customer data and conversations to figure out what's working and what needs to change, then translate that insight into plans that move the business forward.
• You'll partner closely with specialists, coaching, product, and sales so strategy and execution never drift apart, and when a campaign calls for it, you'll lead a cross-business-unit team, rallying people around the work with positivity and healthy accountability.
• This role calls for someone who thinks strategically, communicates with clarity, and has the judgment to make the right call when the data and the instinct don't quite agree.
• Growing healthy customer funnels while protecting the quality of every referral sent to our pros and providers.
• Turning customer interviews, behavioral data, and performance metrics into sharper marketing decisions.
• Building more relevant, personalized customer experiences using tools like Segment.
• Reviewing performance analysis of marketing, campaigns, and messaging to accurately identify what's working, what's not, and why.
• Bringing together business strategy, positioning, and customer insight to shape recommendations that hold up under scrutiny.
• Keeping your team fed with clear, ready-to-execute work and knowing which requests deserve priority.
• Leading a cross-business-unit team through a campaign, rallying the team with positivity and holding the group to healthy accountability.

Requirements

• You've built and led marketing strategies that balance business goals with what customers actually need.
• You know how to turn customer interviews and performance data into decisions that move the needle.
• You're comfortable using tools like Segment and Google Analytics to understand and personalize the customer experience.
• You bring sound business judgment, connecting strategy, positioning, and metrics to shape recommendations that hold up.
• You communicate the "why" behind your decisions clearly, and you tailor how you say it to who's in the room.
• You know how to prioritize competing requests and keep a team moving on the work that matters most.
• You're willing to push back thoughtfully when you see a better way forward.
• Please note that applicants must be authorized to work in the U.S. We are unable to sponsor or take over sponsorship of an employment Visa at this time.

Benefits

• Health insurance (includes plans eligible for an HSA—with a company match up to $500!)
• 401(k) retirement plan with 4% match/company contribution
• Annual wellness, counseling and grocery membership reimbursement
• On-campus cafe with subsidized pricing for breakfast, lunch and coffee bar
• Dependent care FSA
• Tons of cultural activities, like weekly devotional, leadership development courses, Battle of the Bands, and one epic Christmas party!