Marketing Coordinator, Home Game
Bellota Labs
Redwood City, CA (Remote)
$130K/yr - $170K/yrIn-houseFull-timeMid level3+ years exp.
2 hrs ago
Senior Manager/Associate Director, Access Marketing
Needham, MA (Hybrid)
$160K/yr – $238K/yrSenior Level5+ years expFull time
Posted 4 months ago
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Job Summary
Support market access strategy and cross-functional value-prop development to enable payer and patient access.
- Must-have: pharma/biotech market access experience with US payer dynamics
- Standout: cross-functional leadership and field-voice integration across access activities
Job Description
Responsibilities
- Support the execution of pre-launch and post-launch market access strategy and tactical plan
- Lead the development and evolution of a strong product value proposition for payers, population-based decision-makers, and channel customers
- Lead the development of patient- and office-facing materials and enhance resources to support patient access
- Develop and gain approvals for access marketing tactics and materials that effectively communicate the value story. This may include items “above-brand” and/or branded promotional pieces through internal review process (ex. PRC), training of internal stakeholders (ex. field account teams), and development of KPIs to measure effectiveness
- Collaborate with medical affairs and HEOR/RWE to inform real-world evidence generation plans and ensure evidence generation activities meet the needs of payers
- Collaborate across the patient access team to identify opportunities for evolving office and patient support messaging
- Act as the field account team liaison by interfacing with the account directors to keep a pulse check on customer needs/market access trends and ensure field insights are used to refine and improve strategic considerations and/or field tool development
- Identify gaps and opportunities in the evolving market access landscape, especially as it relates to best practices when supporting field account team engagement and pull-through initiatives
- Coordinate and contribute to payer market research efforts where applicable (ex. advisory boards, in-depth interviews, syndicated reports, etc.)
- Build cross-functional relationships with key internal stakeholders (HEOR/RWE, Market Access Analytics, Patient Access, Marketing, Sales, Medical Affairs) and external stakeholders (payers, KOLs, professional organizations)
Requirements
- Minimum Bachelor’s degree required; advanced degree preferred (ex. MBA).
- 3+ (Senior Manager level) or 5+ years (Associate Director level) of experience in pharma or biotech industry, including 3+ years of related market access or marketing experience.
- US market access launch experience with pharmacy benefit products preferred.
- Strong understanding of US payer and channel market dynamics and how managed care organizations make decisions across commercial and government channels.
- A highly organized and self-motivated individual who has demonstrated the ability to prioritize and manage multiple projects to meet project objectives, timelines, and budget.
- Ability to take resources, concepts, and tools effectively through internal PRC review processes.
- Proven ability to drive results at a high level of quality.
- Driven by intellectual curiosity, “roll-up your sleeves” attitude, and highly effective despite ambiguity.
- Strong analytical skills with proven ability to effectively analyze data to determine trends and inform strategy
- Excellent oral and written communication skills and presentation skills, especially with senior leadership.
- Up to 20% travel may be required based upon business needs
Preferred
- Experience leading direct reports or managing teams
- Experience partnering with agencies to implement access strategies
- Prior experience with HEOR/RWE evidence generation
Benefits
- Our Total Rewards program includes base salary, target bonus, and stock options, as well as a full range of benefits including medical, dental, vision, short-& long-term disability, accidental death & dismemberment, and life insurance programs, Employee Assistance Program, travel insurance, and retirement savings programs with company matching contributions.
- Xenon encourages time to rest and re-charge through vacation, personal days, sick days, and an end-of-year company shutdown. Xenon highly values employee development and has an expanding Training, Learning & Development program, including a Tuition Assistance program for advanced degrees.
Xenon Pharmaceuticals Inc.
Xenon Pharmaceuticals is a neuroscience-focused biopharmaceutical company dedicated to drug discovery, clinical development, and commercialization of life-changing therapeutics for patients in need. Our lead molecule, azetukalner, is a novel, potent, selective Kv7 potassium channel opener in Phase 3 clinical trials for the treatment of epilepsy, major depressive disorder (MDD) and bipolar depression (BPD). We are also advancing an early-stage portfolio of multiple promising potassium and sodium channel modulators, including Kv7 and Nav1.7 programs in Phase 1 development for the potential treatment of pain. We have offices in Vancouver, British Columbia, and Boston, Massachusetts.
