Senior Manager, Synthetic Research & Platform Growth

Hartford, CT (Hybrid)

$83K/yr – $183K/yrSenior Level7+ years expFull time

Posted 6 days ago

Job Summary

Own and lead end-to-end research programs that translate business questions into actionable customer insights, build reusable frameworks, and drive platform-driven business decisions in collaboration with tech, data science, and vendor teams.

  • Lead studies from design to executive reporting, ensuring measurable impact on customer experience.
  • Develop governance, workflows, and knowledge assets to accelerate research speed and scale.
  • Collaborate with platform, data science, and AI teams to validate outputs and align with governance standards.

Job Description

Responsibilities

  • Design and oversee qualitative and quantitative research programs leveraging simulated capabilities. While translating business questions into research initiatives that deliver actionable customer insights.
  • Build repeatable research frameworks, playbooks, and measurement approaches.
  • Lead end-to-end research activities including study design, participant recruitment strategy, analysis, insight generation, and executive reporting.
  • Ensuring research outputs drive measurable business decisions and customer experience improvements.
  • Influence decision making through data-driven storytelling and customer-centric recommendations by presenting findings, recommendations, and strategic roadmaps to executive audiences.
  • Serve as business lead for agents within the platform building, maintaining, and ensuring the accuracy of the product.
  • Establish governance, operating models, workflows, and quality standards for platform usage.
  • Partner with technology, data science, and vendor teams to ensure successful implementation and enhancements. Monitor platform performance, utilization, and business impact.
  • Maintain agent banks for relevant stakeholders for simulation. Ensure output and simulation results are relevant and when not, reach out to our platform team to rectify results.
  • Lead development of customer archetypes, digital twins, synthetic audiences, and agent-based research methodologies.

Requirements

  • 7+ years of experience in customer insights, market research, product management, strategy, consulting, or related disciplines, working in healthcare, pharmaceutical, health services, or other regulated industries.
  • 5+ years of experience leading research agendas, conducting qualitative/quantitative research, and translating insights into product action, using a statical platform such are r, python, or other stats packages to conduct research.
  • 5+ Demonstrated relationship management skills at the senior level; capacity to quickly build and maintain credible relationships at varying levels of the organization simultaneously.
  • 4+ years tracking and monitoring ROI and establishing additional ways to monetize platforms.
  • Candidate should have strong analytical capabilities, communication, and storytelling skills in which success translates findings into business outcomes.
  • Working knowledge of privacy, research compliance, and AI-governance (HIPAA. IRB standards, GDPR, etc).
  • Experience in pharmaceutical R&D, non-clinical and research cycles with expert knowledge around the various stakeholders in the healthcare space around the product life cycle.

Preferred

  • A keen understanding of the Artificial Intelligence landscape and emerging industry trends, with a track record of applying new technologies to solve business problems for enabled research and syntenic audience methodologies.
  • Experience leading platform adoption, change management, and enterprise scaling initiatives.
  • A history of working with teams to automate data pipelines ensuring results are reputable and time tor research is reduced while ensuring the data is safe in transit.
  • Familiarity with agent-based modeling, digital twins, customer journey analytics, and advanced customer intelligence tools.
  • Working knowledge of IQVIA, Komodo, and other platforms supplementing pharmaceutical research.

Benefits

  • Great benefits for great people
  • We take pride in offering a comprehensive and competitive mix of pay and benefits that reflects our commitment to our colleagues and their families.
  • This full‑time position is eligible for a comprehensive benefits package designed to support the physical, emotional, and financial well‑being of colleagues and their families.
  • The benefits for this position include medical, dental, and vision coverage, paid time off, retirement savings options, wellness programs, and other resources, based on eligibility.
  • Additional details about available benefits are provided during the application process and on Benefits Moments.
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CVS Health

3.2 Glassdoor

CVS Health is the leading health solutions company, delivering care like no one else can. We reach more people and improve the health of communities across America through our local presence, digital channels and over 300,000 dedicated colleagues. Wherever and whenever people need us, we help them with their health – whether that’s managing chronic diseases, staying compliant with their medications or accessing affordable health and wellness services in the most convenient ways. We help people navigate the health care system – and their personal health care – by simplifying health care one person, one family and one community at a time. Follow @CVSHealth on social media.

Founded in 1963
Woonsocket, Rhode Island, USA
132K employees (1,798 in marketing)
45% recommend to a friend
55% CEO approval

Salaries

Posted range

$83K/yr – $183K/yr

Taken straight from the job posting.

See all CVS Health salaries

Funding

Total Funding
$4B
Last Raise
$4B
Post IPO Debt, 7 months ago

Funding History

  • Aug 2025
    Post IPO Debt • $4B
  • Jul 2025
    Grant • $1.5M
  • Nov 2019
    Post IPO Equity

Traffic Signals

Monthly Visitors
3.3M
Monthly Google Ads Budget
$6.5K
Traffic Source Mix
Search
21.9%
Direct
40.9%
Referral
30.4%
Social
6.2%
Paid
0.6%

Headcount Trend

Current headcount: ~132.5K

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Senior Manager, Synthetic Research & Platform Growth

CVS Health · Hartford, CT · Hybrid