Head of Growth

USA (Remote)

$150K/yr – $192K/yrSenior LevelFull time

Posted 1 day ago

Job Summary

Own end-to-end paid media and funnel optimization across Meta, Google, email, and webinar campaigns, with AI-enabled automation and strict guardrails.

  • Scale paid ads within approved budgets and measure incremental contribution
  • Own attribution tracking and funnel performance, including Hyros and Klaviyo
  • Lead the webinar and email lifecycle from onboarding to retargeting

Job Description

Responsibilities

  • Paid acquisition on Meta and Google, YouTube included. Retargeting first, then cold traffic into the Blueprint quiz and the webinar. Standing budget of $1,200 a day without approval, more when results justify it.
  • Email, end to end. The list, every flow, every send. The weekly newsletter, the onboarding rewrite, and the 6,000 lead magnets waiting to be delivered.
  • Every funnel's conversion. The Blueprint quiz, BuildMyPOD (about 580 entries a week, 5 to 7 percent buy), the Accelerator sales page, the webinar pages.
  • The webinar campaign. Calendar, emails, retargeting, replay, offer window. Chris presents. You run everything around him. Last cycle 1,172 registered.
  • The scoreboard. Hyros, Klaviyo, Marketing Hub. The 7am pulse in Slack, the Monday trend recap, one KPI line into the Friday leadership call. Tracking never goes blind on your watch.
  • Testing of creative, audiences, and offers inside the guardrails.
  • The AI command center. Extend it and build the agents that do the busywork. We scale with agents, not headcount.
  • Not yours: content creation, community and retention, product, and Chris's personal-brand ads.
  • Guardrails: offer, price, and public claims change only with Chris's sign-off, and only approved claims are used. A test that changes the offer, breaks a guardrail, makes an unverified claim, outruns delivery, or breaks attribution goes to Chris first. Everything else is your call.

Requirements

  • You have personally run paid ads on Meta and Google with real budgets and been accountable for the return. Managing an agency that ran them does not count.
  • You have run email at scale in Klaviyo or equivalent: flows, deliverability, and a recurring send you were judged on.
  • You have built and fixed funnels and worked with attribution tooling such as Hyros.
  • You are AI-native. Agents and automation are already how you work, not a future initiative.
  • Closest fit: community, course, coaching, or membership businesses that grow through YouTube, webinars, and email. E-commerce marketers fit if the skills above are there.

Benefits

  • Remote, USA. US business hours with Central overlap. Every other Saturday is a live webinar campaign day.
  • Two weeks paid time off.
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WeScale

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WeScale est un cabinet de conseil, de réalisation et d'expertise technique dans les domaines du développement logiciel et des opérations IT, tous deux augmentés par l’IA. Nous conjuguons la puissance de l’IA et la capacité de jugement de l’humain pour transformer le Cycle de Développement Logiciel de nos clients, de l’intention à la mise en production dans une démarche Dev & Ops augmentée. Nous combinons pratiques DevOps, démarche Platform Engineering, et usages concrets de l’IA pour accélérer la mise en production, fiabiliser les systèmes et améliorer l’expérience des équipes techniques de nos clients. Nos consultants interviennent sur l’ensemble du cycle de vie des plateformes, de l’architecture à l’industrialisation.L’IA est intégrée comme un levier d’efficacité opérationnelle qui se décline en offres autour des piliers suivants: - Penser (ScaleVision - Audit Augmenté)- Construire (Assistance Technique - Fabrik Augmentée)- Maîtriser (Formation - Masterclass)Chez WeScale, l’excellence technique va de pair avec le partage, la transmission et l’apprentissage continu. - WeShare (1 journée par mois au format conférence interne dédiée au partage de la connaissance)- Cercle (Communauté de pratique autour de l’IA, la Sécurité, le Cloud Native...)- Meetups (1 fois par mois)- Conférence (PlatformCon, Devoxx, Cloud Native Days... )- Formations et certifications.Nos consultants évoluent dans un cadre exigeant et bienveillant, porté par la contribution, la formation continue et un cadre d’évolution clair. (Career Path)WeScale, c’est construire aujourd’hui les plateformes intelligentes et robustes de demain.

Founded in 2015
Paris, Île-de-France, FRA
71 employees (7 in marketing)
1% recommend to a friend

Salaries

Posted range

$150K/yr – $192K/yr

Taken straight from the job posting.

See all WeScale salaries

Marketing Team

Marketing Team Size
4 (6% of company)
Median Tenure
2.2 years
Marketing Roles Posted (Last 30 Days)
1

Traffic Signals

Monthly Visitors
5.3K

Headcount Trend

Current headcount: ~71
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Head of Growth

WeScale · USA · Remote