Senior Manager, Product and Technology Communications

Washington, IL (On-site)

$143K/yr – $217K/yrSenior Level8+ years expFull time

Posted 1 month ago

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Job Summary

Own the storytelling and external narrative for Salesforce’s System of Context, shaping how enterprise AI agents use a unified data layer while partnering with Product, Engineering, and media to launch disruptive features and reach new tech audiences.

  • Narrative Ownership: Build and land cross-functional stories about the System of Context, its governance, and its impact on AI reasoning.
  • Launch & Media Momentum: Drive end-to-end comms for product launches and establish relationships with emerging media and creators to accelerate adoption.
  • Stakeholder Enablement: Prepare executives and engineers for high-stakes interviews and sensitive topics, ensuring consistent, audience-relevant messaging.

Job Description

Responsibilities

  • The Agentic Narrative: Develop and land the story of Salesforce foundational architecture layer, the System of Context, including how it functions as the enterprise’s “shared memory” that transforms raw, fragmented data into governed, actionable context for AI agents.
  • Innovation Discovery: Partner deeply with Product and Engineering to identify disruptive features—from AI-powered workflows to data integrations—mining for stories before they hit the market.
  • Next-Gen Media Expansion: Build and cultivate a new network of relationships with emerging media, influential tech creators, and Substack writers to reach the next generation of customers.
  • Consumer-Centric Storytelling: Translate complex enterprise AI concepts into relatable narratives for mainstream and consumer-centric media, illustrating how agentic technology improves the daily lives and experiences of individual humans.
  • Launch & Content Execution: Lead the end-to-end comms lifecycle for product launches, including messaging frameworks and technical FAQs, while ghostwriting high-impact blog posts, scripts, and bylines to drive the narrative.
  • Technical Advisor: Serve as a trusted partner to stakeholders, prepping them for interviews and how to navigate sensitive topics.
  • Agency Orchestration: Direct external agency partners to ensure they are hitting proactive pitching targets and are deeply briefed on the nuances of the agentic enterprise.
  • Global Alignment: Collaborate with global comms leads to ensure product messaging is consistent across regions while remaining culturally and technically relevant.

Requirements

  • Experience: 8+ years in communications, with a focus on B2B Tech, SaaS, or AI.
  • Technical Literacy: Ability to become a true subject-matter expert on topics like RAG, metadata, workflows, and agent orchestration.
  • Executive Presence: Proven experience providing counsel to Product and Engineering leaders to refine technical narratives.
  • Narrative Agility: A no ego, highly collaborative attitude with the ability to pivot as product features or launch dates shift.
  • Writing Excellence: Exceptional ability to turn complex concepts into compelling, human-centered stories that resonate with tier-1 business and tech media.

Preferred

  • Experience with product-led-growth (PLG) models is a plus.

Benefits

  • When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best.
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