Responsibilities

• Serve as MarTech lead for Braze and the broader communications vendor ecosystem, managing integrations, audience syncing, and data flows and troubleshooting issues to ensure our messaging tech operates reliability and at scale.
• Partner closely with Marketing, Product, Engineering, and Data teams to translate business needs into technical requirements, identify capability gaps, and deliver scalable technology and automation solutions.
• Manage vendor relationships, performance, and roadmap alignment. Lead vendor evaluations and RFPs, pilot new capabilities, identify consolidation opportunities, and drive build-vs-buy recommendations.
• Identify and advance opportunities to apply AI across the communications operational workflow and marketing technology stack, from evaluating third-party capabilities to building and automating workflows.
• Drive greater value from our communications technology across orchestration, personalization, experimentation, audience activation, and content.
• Establish MarTech governance and best practices, including measures of platform health, integration reliability, data quality, adoption, and vendor performance.

Requirements

• 8+ years of experience in marketing technology, CRM/lifecycle technology, product management, marketing automation or engineering, or a related technical field
• Deep hands-on expertise with Braze, including integrations, orchestration, personalization, data structures, and platform configuration.
• Strong understanding of communications technology architecture and technical fluency with APIs, schemas, events and triggers, integrations, identity and audience syncing, and data flows.
• Experience translating marketing needs into technical requirements, and partnering with and influencing Product, Engineering, Data, and/or vendors to deliver scalable capabilities.
• Experience managing strategic technology vendors and leading RFPs, pilots, and build-vs-buy assessments.
• Strong systems thinking and troubleshooting skills, with experience diagnosing communication failures across events, data, integrations, and platforms and driving issues to resolution.
• Strong cross-functional communication and influence, with the ability to bridge marketing and technical audiences.
• Experience evaluating AI-enabled capabilities and turning promising use cases into measurable pilots, workflows, or automations.

Benefits

• Our in-office work policy is designed to keep you connected - with four days a week in the office and Fridays from home for those near one of our offices, plus team and company-wide events depending on location. Whether you’re coming in regularly or are part of our fully remote program, you’ll stay engaged with your work and teammates.
• Benefits that support your work and life, including backup child, elder, and pet care and subsidized commuter benefits for eligible employees.
• Comprehensive health, financial, and wellbeing benefits designed to support you at every stage of life.
• Generous vacation policy and company-wide paid days off
• 1% of your time off to support local community organizations of your choice
• Annual wellness stipend to use towards eligible wellness related expenses
• Up to 22 weeks of paid parental leave for birthing parents and 12 weeks of paid parental leave for non-birthing parents
• Access to family planning reimbursement
• A challenging and fulfilling opportunity to join one of the most experienced teams in FinTech and help millions unlock financial progress