Responsibilities - Lead B2B Product Marketing for Samsung TV+- Serve as the primary point of contact for Product Marketing for Samsung TV+, working closely with cross functional teams to bring these offerings from launch into successful, always-on, must-buy offerings. - Develop and Execute Strong Go-To-Market that Drives B2B Samsung TV+ Adoption - Refine and accelerate the team’s overall go-to-market product strategy from conception to launch to recurring buys. - Package New and Existing Offerings that Meet Customer Business Objectives - Take new, complex products and distill them into easy-to-understand offerings for client audiences, working with BD teams to secure rights, pricing, and more. - Build and Refine Value Propositions - Create clear, compelling narratives for each Samsung TV+ offering/content, bringing industry and market intelligence into the mix - Define the Samsung Product Arc - Work with Business Development, Product, Engineering, and Insights to build clear ‘sales ready’ turnkey programs, including cases, claims, and benchmarks that inspire confidence in sellers and adoption from clients. - Partner Cross-Functionally - Work daily with Product Managers, Product Strategy, Marketing and Sales to bring offerings to life. Regularly to go top-to-top and bring an informed recommendation on offering steer and deployment. Requirements - 8+ years of experience in leading advertising-related product marketing programs, the majority of which have been spent driving leading product marketing programs in media, programmatic, sponsorship, and/or technology-related ad sales. - At least 5+ years of experience in sponsorships, packaging, and/or speciality moment offerings (e.g. tentpole moments, concert series, holiday, creators, talent, upfronts, etc). Strong familiarity with client expectations and outcomes, as well as industry standard pricing and bundling concepts. - Product Marketing Lifecycle Ownership: Experience in leading the full lifecycle of B2B, ads, or content product marketing development, from early-stage Product Manager / BD partnership to alpha/beta to general availability, partnering with cross-functional teams as needed. - Proven Track Record of Successful Product Launches: Successfully developed, launched, and deployed new products, and accelerated adoption of existing products, especially within the CTV, programmatic, sponsorship, or advertising space. - Outstanding cross-functional relationship: Particularly with Business Development, Content/Programming, Engineering, Product, L&D, Monetization, and Sales teams. - Quantitative and GTM Familiarity: Proficiency in data analysis, basic 3rd party market research, and crafting product arc narratives. - Bachelor’s degree in a related field (product, marketing, business, media, etc) Nice-to-have - Strong Market Landscape Knowledge - Familiarity with Samsung Ads products - Data-driven - Excellent Communication - Strong Operator Benefits - Medical - Dental - Vision - Life Insurance - 401(k) - Employee Purchase Program - Tuition Assistance (after 6 months) - Paid Time Off - Student Loan Program (after 6 months) - Wellness Incentives - and many more.