Senior Manager of Performance Marketing

Responsibilities

• Paid acquisition execution
• Grow th intelligence
• Testing and conversion
• Measurement and cross-functional execution
• Automation and emerging capabilities

Requirements

• Hands-on performance media depth
• Seven or more years of progressively responsible performance or growth marketing experience, with meaningful direct ownership of paid search, paid social, and sizable budgets.
• Analytical judgment
• Ability to work through complex acquisition and conversion data, identify patterns, design credible tests, and explain the business implications clearly.
• Systems orientation
• Fluency with advertising, analytics, and testing platforms; strong interest in automation, accurate measurement, and improving workflows.
• Collaborative execution
• Ability to work effectively with lifecycle, web, creative, and field stakeholders.

Preferred

• Experience transitioning work from an agency to an internal team is a plus.
• Multi-location consumer services or education experience is preferred.