Senior Manager - Paid Media

Responsibilities

• Develop and implement Paid Media strategies that align with client goals and objectives
• Oversee the execution of Paid Media campaigns across various platforms, including Google Ads, Facebook Ads, TikTok, and other channels
• Serve as a thought leader with our clients and provide readouts on performance on a weekly basis
• Partner with creative teams to brief, test, and iterate high-performing ad creatives
• Optimize campaigns to ensure achievement of client KPIs
• Monitor industry trends and innovations to ensure our Paid Media offerings remain cutting-edge and effective
• Suggest and support leadership in coming up with and implementing internal and external processes within the organization

Requirements

• 2+ years of experience in Paid Media, with a focus on performance marketing
• Proven track record of developing and executing successful Paid Media campaigns across multiple platforms
• Strong analytical skills, with the ability to analyze data and draw actionable insights
• Excellent communication skills, with the ability to present complex information to clients and stakeholders
• Experience working with a variety of industries and clients, DTC-focused companies a plus
• Ability to work in a fast-paced environment and manage multiple projects simultaneously
• Bachelor's degree in marketing, business, or a related field

Benefits

• Benefits: Health Insurance, Dental Insurance, Vision Insurance, HSA/FSA, 401k, Health and Wellness Stipend, Unlimited PTO