Responsibilities

• Formulate and manage channel marketing plans and programs, including formulate Go-To-Market strategies for national retailers such as BestBuy, Amazon, Walmart, Costco, etc. across all of Samsung’s Mobile product categories: Phones, Tablets, Watches, PCs, Accessories and Services.
• Execute marketing tactics flawlessly during all product lifecycle elements while ensuring brand consistency.
• Responsible for actively managing multi-million-dollar digital advertising programs.
• Responsible for actively managing several agency partners.
• Responsible for the end-to-end online customer experience journey
• Manage marketing strategy and spend for retail partners, evaluating campaign effectiveness while driving attainment of various marketing KPIs.
• Work with cross functional teams (Project Management, Product Planning, Retail, Finance, Brand Marketing, Agencies etc.) to create, update and drive product launch schedules, marketing and ecommerce placements for all new products ranged at assigned partners.
• Establish a comprehensive master launch preparation schedule capturing all key launch milestones and unique requirements for each of the assigned accounts.
• Work with various teams to establish creative strategy for your partner and asset (e.g. photography, logos, key visuals, messaging, etc.) delivery schedules that support the needs of each assigned retailer.
• Responsible for the strategy for in store customer experience journey (select partners)

Requirements

• Bachelor's Degree with 8+ years of experience in channel marketing, trade marketing, or consumer journey marketing. MBA a plus.
• Strong Social and Digital expertise – including mastery and optimization of tactics like PPC, Display Ads
• Prior experience working at or directly with an advertising agency with demonstrated ability to effectively manage agency partners, provide clear creative direction, and hold agencies accountable to deliverables, timelines and performance expectations
• Strong CDM/CLM/CRM experience
• Positive attitude and ability to thrive in a dynamic, ambiguous environment
• Partnering with Sales teams to drive sales and market share growth.
• Prior experience in marketing in high-tech, telecommunications environments or retail industries preferred
• Comfortable working in a dynamic fast-paced industry and matrix organization with multiple constituents
• Should have advanced MS Excel and MS PowerPoint knowledge and skills
• Strong communication, both written (PPT presentations) and oral skills

Preferred

• MBA a plus.

Benefits

• Regular full-time employees (salaried or hourly) have access to benefits including: Medical, Dental, Vision, Life Insurance, 401(k), Employee Purchase Program, Tuition Assistance (after 12 months), Paid Time Off, Student Loan Program (after 12 months), Wellness Incentives, and many more. In addition, regular full-time employees (salaried or hourly) are eligible for MBO bonus compensation, based on company, division, and individual performance.