Responsibilities

• - Own Budget & Financial Stewardship
• - Own the Corporate Marketing budget end-to-end: tracking, forecasting, variance analysis, and reconciliation across the fiscal year.
• - Partner directly with Finance on budget planning, quarterly reviews, and reforecasts - translating marketing priorities into financial terms Finance trusts.
• - Build visibility into spend by function and campaign so leadership always has an accurate, current view of where investment is going and what it's returning.
• - Flag risk early: over/under-spend trends, vendor commitments, and budget reallocation needs, before they become a surprise.
• - Establish disciplined spend governance across vendors, agencies, POs and commitments, ensuring forecast reflects both actual and committed spend.
• - Drive Semi-Annual Planning
• - Own and run the semi-annual planning process for the Corporate Marketing organization end-to-end: timeline, templates, cross-functional input, and synthesis into a single, coherent plan.
• - Partner with each function lead (Brand, Integrated Campaigns & Content, PR/AR, Product & Technical Marketing) to translate goals into resourced, sequenced plans.
• - Build the planning cadence into a repeatable system not a one-off scramble each cycle, with clear inputs, owners, and deadlines.

Requirements

• - 7–10+ years in marketing operations, revenue operations, or a related operational/analytical role, ideally within a complex or matrixed B2B organization.
• - Strong analytical fluency: able to understand data sources, methodologies, attribution approaches and KPI definitions well enough to challenge assumptions, identify inconsistencies and distinguish signal from noise.
• - Hands-on experience with Salesforce and Marketo (or comparable marketing automation/CRM platforms) even if not immediately applied here, this experience needs to be real and current enough to be credible.
• - Strong track record owning a budget of meaningful size, including forecasting and variance management, and partnering directly with Finance.
• - Demonstrated ability to design and run a planning process for a function or organization, not just participate in one.
• - Operational Rigor
• - Analytical Judgment
• - Executive Judgment & Trust
• - Business & Financial Acumen
• - Cross-Functional Influence

Benefits

• - We offer a comprehensive package of benefits including paid vacation time; paid sick leave; medical/dental/vision insurance; life, accident and disability insurance; tax-advantaged flexible spending and health savings accounts; employee assistance program; other voluntary benefit programs such as supplemental life and AD&D, legal plan, pet insurance, critical illness, accident and hospital indemnity; tuition reimbursement; transit; the Applause Program; employee stock purchase plan; and the WD Savings 401(k) Plan.