Responsibilities

• Own the enterprise strategy, governance, and operating model for Marketing Operations platforms, including Workfront, Workfront Fusion, AEM Assets, and related workflow technologies.
• Develop and execute multi-year roadmaps focused on platform optimization, content supply chain maturity, intelligent automation, and AI-enabled operational transformation.
• Establish cross-functional governance frameworks, prioritization processes, and decision-making structures that align investments with business objectives.
• Lead the evolution of content lifecycle processes from intake and planning through creation, review, approval, publication, reuse, and performance measurement.
• Provide strategic leadership for digital asset management capabilities, including asset governance, taxonomy, metadata, discoverability, compliance, and content reuse strategies.
• Drive AI adoption, workflow automation, and intelligent process design initiatives that improve speed-to-market, quality, transparency, and organizational scalability.
• Lead platform portfolio strategy, vendor management, capability evaluations, business case development, and ecosystem integration initiatives across enterprise technologies.
• Build, coach, and develop high-performing teams while fostering a culture of accountability, innovation, continuous improvement, and operational excellence.

Requirements

• 10+ years of experience in Marketing Operations, Content Operations, Creative Operations, Work Management, Digital Asset Management, or related operational leadership functions.
• 5+ years of experience leading teams responsible for platforms, governance, process management, operations, or business transformation initiatives.
• Demonstrated experience designing and leading enterprise operating models, governance frameworks, and large-scale transformation programs.
• Proven success leading cross-functional initiatives across Marketing, Creative, Content, Product Marketing, Legal, Technology, and Digital organizations.
• Experience managing enterprise platforms such as Adobe Workfront, Workfront Fusion, AEM Assets, Jira, Salesforce, Microsoft technologies, or similar ecosystems.
• Strong executive communication, stakeholder management, organizational influence, and strategic leadership capabilities.
• Experience leading organizational change initiatives focused on automation, productivity improvement, and operational modernization.
• Demonstrated ability to build, mentor, and lead high-performing teams in complex enterprise environments.

Preferred

• Adobe Workfront Core Administrator and/or Workfront Fusion certifications.
• Experience with Adobe Experience Cloud, AEM Assets, and Content Supply Chain solutions.
• Experience developing platform investment strategies, business cases, and enterprise technology roadmaps.
• Familiarity with AI-enabled workflow automation, intelligent content operations, and digital workplace solutions.
• Experience leading enterprise-scale adoption, change management, and business transformation programs.
• Knowledge of Agile, Lean, Six Sigma, or comparable process improvement methodologies.
• Experience leveraging analytics and operational intelligence to drive business performance and optimization outcomes.
• Background leading modernization initiatives that support scalable, AI-first ways of working.