Responsibilities

• Develop and execute SEO/SEM strategies to increase website traffic and brand visibility
• Manage digital marketing budgets, tools, vendors, and external agency relationships
• Ensure consistent brand voice, identity, and creative excellence across all digital platforms
• Establish and grow the internal communications function across brands and locations
• Own the editorial calendar and content strategy for internal communications platforms and channels
• Act as a trusted advisor to senior leadership, providing messaging, storytelling, and presentation support
• Lead communications for enterprise initiatives including town halls, quarterly meetings, change management efforts, and business integrations
• Develop and execute internal crisis communications strategies when needed
• Advise senior leaders on external communications, media engagement, and reputation management
• Serve as Project Manager for MXH with outsourced 3 rd party marketing agency
• Serve as a key contact for crisis communications and issues management in North America
• Identify thought leadership opportunities for executives across industry, trade, and regional outlets
• Develop and maintain earned media strategies and media relationships
• Monitor brand sentiment and issues across media and digital platforms
• Lead and support enterprise community engagement and corporate citizenship initiatives
• Align community relations programs with brand values and business priorities
• Increase internal and external awareness of MX Holdings as a great place to work
• Manage resources, budgets, vendors, and timelines in alignment with business priorities
• Collaborate closely with other marketing and functional partners to ensure integrated execution
• Build best practices, KPIs, and scalable processes for continuous improvement