Senior Manager, Integrated Marketing

USA (Remote)

$132K/yr – $162K/yrSenior Level6+ years expFull time

Posted 2 weeks ago

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Job Summary

Own omnichannel media strategy with cross-functional alignment and lead agency partnerships to shape top-line impact across national and retail touchpoints.

  • Growth/Media Ownership: Drive unified media planning for brand, sales, trade, and eCommerce with clear SLAs and performance expectations.
  • Channel Strategy & Measurement: Define channel roles across the consumer journey and deploy a consistent measurement framework that translates data into action.
  • Opportunity Scouting: Push for real-time optimization, IBP-driven opportunities, and retailer storytelling that strengthens commercial planning touchpoints.

Job Description

  • Lead ongoing media and shopper agency relationships with clear ways of working, elevating strategy, speed, innovation, and accountability.
  • Develop and unify omnichannel media strategy across national, retail, and commerce touchpoints to support marketing goals.
  • Advise brand teams on channel roles through the consumer journey and design winning bespoke media plans.
  • Shape creative asset scoping to boost efficiency and effectiveness of media delivery and retailer-facing storytelling.
  • Align Brand, Sales, Trade Marketing, and eCommerce with full-funnel media strategies and measurable business outcomes.

The Hain Celestial Group

If you’ve found your way to our LinkedIn page, you’re likely here for one of two reasons: You’re reviewing insurance companies or you’re browsing new career opportunities. Well, you’ve come to the right place. Insurance CustomerIn its 40 years, Plymouth Rock Assurance has grown to be one of the leading auto and home insurers in the Northeast. With unique features like Crashbusters® mobile claims vans, Door to Door Valet Claim Service®, the Get Home Safe® taxi and rideshare benefit, Road Rewards® and our Home Insurance Quick Quote, we’re committed to delivering our customers “More Than Just Insurance.” To get a free quote, visit plymouthrock.com or talk to a Plymouth Rock agent.Job SeekerWe take pride in both the strength and commitment of our Plymouth Rock Assurance team. We actively seek individuals who exhibit friendliness, integrity, loyalty, hard work and the pursuit of excellence. If you’re currently looking for a new employment opportunity, we hope you’ll consider Plymouth Rock. For a full list of job openings, please visit www.plymouthrock.com/about/careers.

Founded in 2001
Boston, Massachusetts, USA
2.2K employees (101 in marketing)

Traffic Signals

Monthly Visitors
535.8K
Monthly Google Ads Budget
$528.9K
Traffic Source Mix
Search
28.9%
Direct
65.6%
Referral
4.4%
Social
0.3%
Paid
0.7%

Headcount Trend

Current headcount: ~2.2K

Marketing Team

Marketing Team Size
83 (4% of company)
Median Career Experience
12.5 years
Median Tenure
5.3 years
Marketing Roles Posted (Last 30 Days)
40