Senior Manager, Field Marketing

Boston, MA (Hybrid)

$110K/yr – $120K/yrSenior LevelFull time

Posted 4 hrs ago

Job Summary

Own end-to-end event programs for Zappi, from planning and logistics to speaker coordination and post-event follow-up, while partnering across Marketing, Sales and Customer Success to drive attendance and pipeline.

  • Lead full lifecycle of events from strategy to execution
  • Collaborate across teams to optimize impact and follow-through

Job Description

Responsibilities

  • Own end-to-end execution of Zappi’s event calendar, including industry conferences, trade shows, customer events, executive dinners, webinars and other in-person or virtual experiences.
  • Develop event plans, timelines and project briefs, coordinating all of the moving pieces required to deliver events on time and to a high standard.
  • Manage event logistics including venues, catering, AV, booth requirements, signage, shipping, promotional materials, attendee registration and onsite coordination.
  • Partner with the broader Marketing team to develop event messaging, creative assets, promotional plans and pre- and post-event communications.
  • Work closely with Sales and Customer Success to identify target accounts and customers, drive attendance and ensure strong follow-up after events.
  • Support Zappi speakers and customer participants, coordinating briefing materials, presentations, schedules and logistics to create a great speaker experience.
  • Manage relationships with event organizers, venues, agencies and other external vendors, ensuring deliverables, timelines and budgets are met.
  • Manage event budgets and track costs, invoices and spend to ensure programs are delivered efficiently.
  • Be the key point of contact onsite for Zappi events, proactively solving problems and ensuring attendees, speakers and internal stakeholders have a great experience.
  • Develop creative ways to bring Zappi’s distinctive brand and personality to life at events and create experiences people remember.

Requirements

  • Experience in events, event marketing, field marketing or experiential marketing, within a B2B environment
  • Demonstrated experience managing events from planning through onsite execution and post-event follow-up
  • Strong project management skills with the ability to manage multiple events, deadlines and stakeholders simultaneously
  • Excellent attention to detail and organizational skills—you’re comfortable keeping track of lots of moving pieces without losing sight of the bigger picture
  • Experience working with external vendors, venues, event organizers and agencies
  • Strong written and verbal communication skills and confidence working with stakeholders across different teams and levels of seniority
  • Experience collaborating cross-functionally with Sales, Customer Success and broader Marketing teams
  • Commercial mindset and an understanding of how events contribute to demand generation, customer engagement and pipeline
  • Comfortable using data and event performance metrics to understand what worked and identify opportunities for improvement
  • Resourceful and calm under pressure, with the ability to solve problems quickly when plans inevitably change

Preferred

  • Experience with CRM, marketing automation and/or event management platforms is a plus!

Benefits

  • Salary range $110,000 - $120,000 + bonus per annum. Salaries are benchmarked annually
  • Unlimited holidays – we want well rested and motivated teams so encourage people to take plenty of time off. We don’t cap your allowance, but do set a minimum of at least 20 days per year plus national holidays
  • One company-paid mental health day of rest every quarter (these are pre-scheduled, so the entire company can take the same days off regularly to reset)
  • Flexible working arrangements, including remote (unless otherwise specified)
  • Thoughtfully designed offices to support both individual work and collaboration without interrupting others
  • Support setting up your home office, if appropriate
  • Wellbeing benefits and access to trained therapists / counsellors
  • Company paid Life, AD&D, Short term & Long term disability
  • Immediate access to Zappi's Health, Dental and Vision Insurance Plan
  • Option to enter Zappi's 401k program after 90 days of employment, matched up to 4%
Zappi logo

Zappi

4.3 Glassdoor

Zappi is a leading consumer insights platform that helps brands win with consumers. Through AI-powered software that delivers connected insights, Zappi enables teams to make faster, smarter, consumer-driven decisions by leveraging real-time, continuous feedback.Trusted by more than 350 brands worldwide, Zappi helps create successful products, develop impactful ads, and build winning brands by keeping the voice of the consumer at the heart of every decision. Named the Best Marketing Insights Platform by the MarTech Breakthrough Awards in both 2023 and 2024, recognized by Business Insider as one of the hottest martech companies, and winner of the MRS Best Technology Innovation Award 2025, Zappi is redefining how modern teams use insights to drive growth.As a certified B-Corp, Zappi is committed to net-zero emissions, fostering an equitable workplace, and using technology to benefit the communities the company serves. With more than 300 employees across 13+ countries and offices in Boston, London, and Cape Town, Zappi’s culture has been celebrated by Fast Company, Comparably, Quirks, Great Place to Work, and more.To learn more about Zappi, visit https://www.zappi.io/web, and to join our team, visit https://www.zappi.io/web/careers/.**Please note: For your safety, apply only through Zappi’s official careers page. Any job postings outside this portal may not be legitimate. If you come across suspicious activity, please report it to both Zappi and the recruitment site to safeguard your information.

Founded in 2013
Boston, Massachusetts, USA
313 employees (27 in marketing)
85% recommend to a friend
100% CEO approval

Salaries

Posted range

$110K/yr – $120K/yr

Taken straight from the job posting.

See all Zappi salaries

Marketing Team

Marketing Team Size
19 (6% of company)
Median Tenure
2.7 years
Marketing Roles Posted (Last 30 Days)
2

Funding

Total Funding
$193.8M
Last Raise
$171.1M
Private Equity, 3 years ago

Funding History

  • Dec 2022
    Private Equity • $171.1M
  • Feb 2019
    Series Unknown • $8M
  • Mar 2018
    Non Equity Assistance

Traffic Signals

Monthly Visitors
718.1K
Monthly Google Ads Budget
$48.5K
Traffic Source Mix
Search
22.6%
Direct
55.6%
Referral
8.3%
Social
10.2%
Paid
2.9%

Headcount Trend

Current headcount: ~315

Recent News

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Senior Manager, Field Marketing

Zappi · Boston, MA · Hybrid