Senior Manager, Earned Media

Boston, MA (Hybrid)

$81K/yr – $98K/yrSenior Level6+ years expFull time

Posted 3 hrs ago

Job Summary

Lead day-to-day ownership of integrated communications and earned media programs, forging client relationships, shaping strategy, and guiding multi-stakeholder execution across media outreach, planning, and team development.

  • Owns end-to-end media strategy and outreach plans
  • Guides cross-functional teams and client discussions
  • Monitors trends and translates insights into opportunities

Job Description

Responsibilities

  • Lead day-to-day execution of integrated communications and earned media workstreams, ensuring plans and deliverables align with client objectives
  • Build trusted working relationships with clients and contribute informed recommendations in client discussions and presentations
  • Develop media strategies, story angles and outreach plans; build and maintain relationships with business, broadcast and relevant trade media
  • Monitor the media, cultural and policy landscape to identify emerging issues and opportunities that may affect clients
  • Translate client, industry and audience insights into proactive and timely communications opportunities
  • Draft and edit high-quality media materials, including pitches, press releases, messaging, briefing documents and Q&A
  • Coordinate media outreach and campaign execution, balancing deadlines, approvals, client needs and shifting priorities
  • Partner with agency, inter-agency and specialist teams to deliver cohesive programs and bring the right expertise into the work
  • Manage project plans, budgets, staffing and scope for assigned workstreams; flag delivery or financial risks and recommend solutions
  • Coach and support junior team members through delegation, feedback, quality review and hands-on development

Requirements

  • Approximately 6–7 years of communications, public relations or media relations experience
  • Experience managing integrated communications or media workstreams from planning through execution
  • Strong earned media and media relations experience, including relevant business and industry media
  • Experience working directly with clients and contributing to counsel for senior stakeholders
  • Demonstrated ability to manage project timelines, teams and budgets or workstream financials
  • Bachelor’s degree

Preferred

  • Experience working with corporations across multiple sectors; experience in technology, financial services, consumer lifestyle and/or healthcare is particularly relevant.
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Weber Shandwick

Weber Shandwick is the earned-first global communications agency. Led by world-class strategic and creative thinkers and activators, Weber Shandwick has won some of the most prestigious awards in the industry, including being named #1 in the Public Relations and Brand Strategies category on Fast Company’s 2024 Most Innovative Companies list, one of Fast Company’s Best Workplace for Innovators in 2023, PRWeek’s 2024 Global Agency of the Year, ranked #1 on PRovoke’s Global Creative Index in 2024 and honored on Ad Age’s A-List in 2024 & 2020 and Best Places to Work in 2019, in addition to being awarded Campaign Global’s PR Agency of the Year in 2023. Weber Shandwick was the most awarded PR agency at the 2023 and 2024 Cannes Lions International Festival of Creativity, including earning the PR industry’s first-ever idea-led Cannes Grand Prix in the Brand Experience & Activation category and cumulatively earning more than 225 Cannes Lions. Weber Shandwick has also been named PR Agency of the Year by Campaign US in 2021, honored as PRovoke’s Global Agency of the Decade in 2020 and ranked #1 on PRovoke’s Global Creative Index in 2021 and 2022. Additionally, the firm was named PRWeek’s Global Agency of the Year in 2015, 2016, 2017 and 2018 and was awarded PRWeek’s Purpose Agency of the Year in 2020 and 2021. Weber Shandwick also received Honorable Mention on the Gartner Magic Quadrant for Global Marketing Agencies in 2021, as the only PR agency featured.  Part of the Interpublic Group (NYSE: IPG), Weber Shandwick is the anchor agency within The Weber Shandwick Collective – the strategic communications and consulting network. For more information, visit https://www.webershandwick.com/. Social Media Community Guidelines: http://bit.ly/wssocialterms

Founded in 2001
New York, NY, US
4.4K employees (1,170 in marketing)

Salaries

Posted range

$81K/yr – $98K/yr

Taken straight from the job posting.

Media Relations median pay in the United States

$100K/yr

Most pay falls between $88K and $123K. Based on 252 salaries.

See all Weber Shandwick salaries

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Headcount Trend

Current headcount: ~4.4K
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Senior Manager, Earned Media

Weber Shandwick · Boston, MA · Hybrid