Senior Manager, Client Marketing

New York City, NY (Hybrid)

$115K/yr – $125K/yrSenior Level5+ years expFull time

Posted 1 day ago

Job Summary

Own and execute the Client Marketing lifecycle strategy, building segmentation, campaigns, and executive engagement to drive retention, expansion, and advocacy.

  • Own lifecycle strategy across the client lifecycle
  • Collaborate with Post Sales and Product Marketing on adoption
  • Build retention, expansion and advocacy programs

Job Description

Responsibilities

  • Build and own the Client Marketing strategy across the full client lifecycle
  • Develop client segmentation and engagement programs
  • Partner with Post Sales and Product Marketing to support product adoption
  • Create lifecycle campaigns that reinforce value, adoption and partnership throughout the year
  • Build programs that support retention and expansion
  • Develop executive engagement programs for strategic clients
  • Lead regional client roadshows and other high-value client experiences
  • Create targeted upsell and cross-sell campaigns in partnership with Post Sales
  • Build customer advocacy programs including case studies, references and speaking opportunities
  • Develop client communications, thought leadership and value storytelling

Requirements

  • 5+ years in B2B marketing, with at least 2 years in client/customer marketing, lifecycle marketing, or customer engagement (SaaS, ad tech, or martech preferred).
  • Demonstrated history of designing client lifecycle programs, tiering/segmentation strategies, and expansion/cross-sell campaigns.
  • Experience planning and executing end-to-end client events, roadshows, and executive networking experiences for existing clients.
  • Strong understanding of retention, expansion and customer lifecycle strategy
  • Experience working closely with Customer Success, Account Management or Post Sales teams
  • Strong cross-functional and stakeholder management skills
  • Experience with client events, executive engagement and advocacy
  • Strong campaign, segmentation and program management skills
  • Experienced working with CRM, marketing automation and reporting tools
  • Comfortable building a new function and creating the playbook from scratch
Wunderkind logo

Wunderkind

2.9 Glassdoor

Wunderkind is pioneering a new category of AI agentic marketing decisioning — where identity meets AI to drive scalable performance across channel.As an agentic AI decisioning platform powered by identity resolution, Wunderkind helps brands expand reach and drive revenue by optimizing personalized messaging across channels and at scale. Wunderkind’s Autonomous Marketing Platform (AMP) is powered by a proprietary identity graph that tracks over 9 billion consumer devices and observes more than 2 trillion digital events annually — transforming anonymous traffic into known customers. Importantly, Wunderkind’s identity solution does not rely on third-party cookies and is designed with privacy in mind — enabling brands to stay compliant while achieving higher match rates and broader reach. By processing real-time click, browse, and purchase behavior across billions of consumers, Wunderkind’s agentic AI decisioning engine dynamically selects and triggers the highest-performing messages. Unlike traditional rules-based automation, Wunderkind’s agentic AI adapts to behavior in real time — learning and optimizing without manual configuration across email, text, social, ads, and onsite experiences. AMP integrates seamlessly with existing martech stacks — via SDKs, APIs, or ESPs — enabling true cross-channel orchestration without the need to replatform. Whether through lightweight SDKs for rapid web and app deployment, flexible APIs for direct data access and orchestration, or native integrations with leading ESPs and CDPs, AMP is designed to plug into any stack on the client’s terms — amplifying what’s already in place, not replacing it. Wunderkind powers over $5 billion in directly attributable revenue annually for leading brands across retail, ecommerce, travel and beyond — often ranking in analytics as a top-three revenue-driving channel in clients’ own analytics platforms. Brands like Harley-Davidson, Perry Ellis, True Botanicals, and Kendra Visit wunderkind.co

Founded in 2010
New York, New York, USA
557 employees (68 in marketing)
26% recommend to a friend
31% CEO approval

Salaries

Posted range

$115K/yr – $125K/yr

Taken straight from the job posting.

The middle of this range ($120K) is 14% below the median base salary for Senior Customer Marketing Manager roles in the United States ($140K).

Senior Customer Marketing Manager median pay in the United States

$140K/yr

Most pay falls between $108K and $165K. Based on 22 salaries.

See all Wunderkind salaries

Marketing Team

Marketing Team Size
37 (7% of company)
Median Career Experience
9 years
Median Tenure
5 years
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$151.9M
Last Raise
$76M
Series C, 3 years ago

Funding History

  • Mar 2023
    Series C • $76M
  • May 2018
    Series B • $37M
  • May 2017
    Series A • $31M

Traffic Signals

Monthly Visitors
31.6K
Monthly Google Ads Budget
$32.3K
Traffic Source Mix
Search
38.2%
Direct
47.3%
Referral
7.9%
Social
5%
Paid
1%

Headcount Trend

Current headcount: ~557
Wunderkind logo

Senior Manager, Client Marketing

Wunderkind · New York City, NY · Hybrid