Drive cross-functional, brand-marketing leadership as a Senior Manager, Brand Marketing, guiding campaigns, strategy, and customer experience.

• Lead planning and execution of integrated marketing campaigns for key brand moments in partnerships across Marketing, Brand Engagement, Menu, Operations, Global communications, and International Marketing teams
• Develop customer-centric briefs that guide cross-functional team and campaign strategy based on strong business and customer insights
• Build salient go-to-market strategies that drive traffic increase trial, and build brand equity
• Build & validate business cases for marketing, product initiatives, and brand programs
• Act as connector across teams, advocating for the customer experience, campaign success, and Brand health, supporting a seamless execution
• Lead cross functional workstreams with initiative and purpose, helping drive alignment and accountability
• Present insights and recommendations to stakeholders (including senior leaders) to inform prioritization and planning
• Monitor performance of marketing initiatives and programs, report on performance, and identify opportunities for improvement
• Lead a test-and learn approach to drive innovation and growth, leading customer learning plans to inform strategy direction
• Collaborate with team members to contribute to culture of curiosity, inclusion, and shared values