Senior Manager, Brand Management at Whirlpool | Chicago, IL

Whirlpool

Senior Manager, Brand Management

Chicago, IL (On-site)

Salary Not AvailableSenior Level10+ years expFull time

Posted 4 months ago

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Job Summary

Lead cross‑agency, multi‑channel marketing programs aligned with executive strategy and measurable growth.

Must-have: 10+ years in program/project management within high-velocity marketing or agency settings.
Standout: Proven ability to architect and deliver complex, globally executed campaigns with cross-functional teams and enterprise PM tools.

Job Description

Responsibilities

Orchestrate Strategic Engagements: Cultivating high-impact cross-agency partnerships that guarantee streamlined workflows and flawless execution.
Executive Alignment: Collaborate with brand and business leaders to translate organizational priorities into defined strategic programs that drive measurable growth across marketing initiatives.
Integrated Campaign Ownership: Act as the strategic lead for go-to-market development, spearheading integrated, performance-driven campaigns across digital, social, and point-of-purchase channels.
End-to-End Program Management: Lead the lifecycle of complex, cross-functional marketing initiatives, from conceptualization to delivery, ensuring unwavering creative excellence and alignment with business objectives.
Strategic Roadmapping: Convert high-level marketing strategies into actionable project plans, ensuring precise scoping, resource allocation, and transparent stakeholder communication.
Precision Execution: Maintain the integrity of project forecasting and reporting; proactively manage budgets, timelines, and documentation while holding internal and external stakeholders accountable to milestones.
Risk Mitigation: Identify and neutralize potential bottlenecks, scope creep, and delivery risks to ensure all workstreams remain on schedule and within budget.
Strategic Resourcing: Partner with the resourcing team to audit briefs, optimize talent assignments, and balance workloads against shifting business priorities.
Process Innovation: Drive continuous improvement in cross-functional workflows and operational processes to enhance team agility and elevate overall output quality.

Requirements

Bachelor’s degree in Marketing, Communications, Business, or a related field.
10+ years of progressive leadership in program, project, or account management, specifically within high-velocity marketing or agency environments.
A proven track record of architecting and delivering complex, multi-channel integrated programs from initial concept through global execution.

Preferred

Deep institutional knowledge of media strategy, planning, and activation across the full marketing funnel.
Demonstrated experience navigating extreme ambiguity, proactively managing off-scope risks, and maintaining project velocity under pressure.
Highly skilled at synthesizing complex data sets and consumer insights to define clear objectives and pivot strategies effectively.
Mastery of enterprise-level project management ecosystems (e.g., Workfront, Asana, or Jira) to drive visibility and accountability.
Exceptional communication skills with the ability to influence, negotiate, and build consensus among executive-level stakeholders.
Comfortable providing and receiving direct, constructive feedback across all levels of the organization to maintain a high bar for excellence.

Benefits

Generous benefits package, Whirlpool employee discount, and educational reimbursement programs.
Saint Joseph/Benton Harbor offices offer renovated workspace, free coffee, and access to wellness facilities.

Whirlpool

Focused on finding both, the most efficient approach but also the best overall solution. Self-discipline, resilience and perseverance are the keys to my proven success... it is a passion of mine to inspire and motivate people. Specialties: "hands-on" mentality, int'l Network within the field of Industrial Automation, build up strong long term relationships, continuous process improvements, cost containment and reductionsAsk me about:- emerging trends within the factory automation and IIoT world- Automotive Industry, E-Mobility, sustainability- solutions for industrial automation (Vision (3-D and 2-D), Navigation, RIFD, industrial Networks, sensors and safety)- cost reduction in production processes (continuous improvement process)

301 employees (33 in marketing)